Now is the perfect time to reconnect with your tribe.

I love the word tribe.  There is no other word quite like it. It’s stronger than the words family or friends. Which are vanilla descriptions. The word tribe has energy, magnetism and exclusivity. And if you want to accomplish great things, you better first find your tribe. Because it is a tough go on your own. Just ask David Coverdale.

What Is A Tribe?

A tribe refers to a distinctive, close-knit group. The distinctiveness is often clearly established and easy to articulate. You grew up together. You are sorority sisters. You are family members. You were teammates, bandmates, playmates or primates.

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The Hanover High School Hit Squad. So tough. So young. So tan.

However, the close-knit-ness of a tribe is complicated. It isn’t automatic. Just because you were classmates or roommates doesn’t mean you were close. Which begs the question, How do members of a tribe become close-knit?

There are a few important factors:

  1. You have meaningful shared experiences.
  2. You have spent significant time together.
  3. You find value in your distinct relationship.
  4. Your common thread is highly important to you.
  5. Members want to remain close to each other.
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College roommates who made it out alive.

Time To Gather

Now, during this period of historic social distancing, is the time to gather your tribe. In the midst of our isolation we could all use more positive and supportive social interactions. Luckily, thanks to modern technology, it is easier than ever to gather your tribe without catching corona-cooties. or violating government ordinances.

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Atlanta neighbors. It’s not a party without a bottle of Pellegrino. 

Here are 2 things you can do right now to bring your tribe together.

1. Create A Tribe Text

It is extremely easy to create a group chat. I have a wide range of chat groups with college track teammates, high school football teammates, my sisters and parents, college roommates, former coworkers (which I always read as cow orkers) and more.

This is a quick and easy way to huddle up your tribe and remind them that they are part of a special group. It sends a message that you value them and want to hear from them. In challenging times it creates an open forum for sharing your feelings.

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Badger track teammates from UW Madison, and alcohol.

These group chats can provide a rapid-fire feed of good news and comedic commentary in good times. And they create a quickly deployable safety net when someone (or everyone) in the tribe is going through tough times and needs support.

2. Create A Video Conference Meetup

There are a multitude of platforms you can use to create a video meetup for your tribe.  I use Zoom, or Google Hangouts. You can also use Webex, Skype and others. Simply invite the members of your tribe to call in at a scheduled time, and show up. Depending on your tribe, you can gather early in the morning, at coffee time, lunch hour, happy hour, or in the evening, Led Zeppelin-style.  Keep an open mind and find what works for you.

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Badge-wearing members of my CEO roundtable.

Structure

I like to structure my meetups, whether in person or online, to get the most out of our time together. This involves an introductory routine for everyone to offer their latest updates, usually limited to 1 to 3 minutes per person. Then we move through a discussion of various topics, either predetermined, or group-sourced during the meeting. Each topic discussed has a time limit. Which allows you to spend time discussing several different topics of interest and value to the group.

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My original tribe.

Key Takeaway

Now more than ever, we can all benefit from our tribes. Connecting via group text is easy to do. Yet the results can be profound. Now is a great time to start a video meetup for more meaningful discussions, with real faces. Then continue the meetups online or in person once our social distancing prescription expires. At the end of our days, the only thing that matters is the impact you have on others. And that impact is much needed right now.

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Some of the Albrecht Tribe. #werolldeep

*If you know someone who could benefit from this message, please share it with them.

Published by

Adam Albrecht

Adam Albrecht is the Founder and CEO of the advertising and idea agency, The Weaponry. He believes the most powerful weapon on Earth is the human mind. He also authors two blogs: The Perfect Agency Project and Dad Says Daughter Says, a Daddy-Daughter blog he co-writes with his 12 year old daughter Ava. Adam can be reached at adam@theweaponry.com.

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