How to make your own treasure map in a notebook.

I am on a treasure hunt. In fact, I am looking for hidden treasure everywhere I go. But I am not expecting to find a chest full of gold. Instead, I am looking for valuable insights, nuggets of wisdom, and how-to’s from rockstars who have already done what I want to do.

To find the treasure I need a map. Something to guide my steps, and direction. But I am not looking for One-Eyed Willy’s tattered, yellow, X-Marks-The-Spot number. Google maps doesn’t know my destination. And Rand McNally doesn’t sell what I need. Although those guys really put maps on the map.

My Treasure Map

My map is a small black, hardcover Moleskin notebook. I bought it myself. And when I bought it all the pages were blank.

I bring that notebook with me to meetings. To networking events. To chocolate milk conversations (because I don’t drink coffee). To meetups and roundtables. When I hear something, see something or think of something that I believe will get me closer to the treasure, I write it in my notebook.

That once-blank book is now full of good advice. It holds inspirational quotes. Rules of thumb. Philosophies of successful people. Resources to consider. Math equations. Events to attend. Books or articles to read. Podcasts, blogs and newsletters to follow. And social media feeds worth checking out.

I always keep my notebook nearby and my ears and eyes open. (Okay, I do blink occasionally, but just for eye maintenance.)  As a result, the treasure map in my notebook gets more detailed and more valuable all the time. In fact, I believe that my notebooks (there are many of them now) are my most valuable possessions.

Where Is Your Notebook?

Given the high value I place on my own notebooks, I am always shocked when someone requests a meeting with me and then show up without a notebook. Or paper. Or a writing utensil. Or a sense that they showed up to the meeting partially naked.

What That Says

Coming to an informational interview, or networking meeting without your notebook says 2 things:

  1. You are not prepared for the journey.
  2. You don’t expect to find any gold in my world.

My Response

Depending on the age, experience and potential of the person I am meeting with I may note the missing notebook, and the value that it would brings. I kindly suggest that in the future, paper and pen or pencil or crayon may be valuable additions to their meeting gear.

Other times I simply write them off without saying anything. Because some people are simply not on treasure hunts. They are not seeking the gold. They are simply going through the motions. And if that is all they are doing, they don’t need my help.

Key Takeaway

If you are seeking treasure, you’re going to need a map. Your treasure map will be individualized. Which means you’ll have to write it yourself. So pick up an empty notebook, and collect the golden advice you get along the way. Write down the directions and the steps as you find them. It works for careers and building businesses. It works for happiness, relationships, parenting and fitness.

You can use a notebook, a smart list of questions and good pair or ears to find anything you seek. And once you begin looking for the treasures, you will find them everywhere. So draw your own map. Let the world know what you are looking for. And the world will show you how to find it.

*If you know someone who could benefit from this nugget, please share it with them.

5 things I’m thankful for at work.

Like my fellow Americans, today I’m reflecting on my blessings. I enjoy a very full and well rounded life (although I expect to be even fuller and rounder in a few hours).  I have so much to be thankful for I can’t possibly mention it all. So here is a quick overview of 5 things I’m thankful for this year at work.

1. I don’t have to wear a collared shirt with my company’s logo on it. 

logo shirts

The relaxed advertising agency dress code is one of the top reasons I chose this profession. I was reminded of this yesterday as I had lunch next to four guys who work at the local John Deere dealership. I know this because they each wore a shirt with the name of the dealership embroidered on it. I expect the shirts make them feel as if they are part of a team. But I’m thankful to be on a team that promotes individual self expression. (Plus, I know that logo shirts are ad units which warrant compensation in exchange for prime placement.)

2. Our Coke Freestyle Machine.

When I was a kid I remember going to my Dad’s office and thinking it was so cool that they had a vending machine that sold Cokes in glass bottles. My office now has a Coke Freestyle machine that lets you create over 125 different drinks whenever you want. The drinks are all free with employment at Moxie. Which makes my kids think I have the coolest job ever. Even thought we have grown used to it I certainly don’t take this boyhood-dream-come-true for granted.

3. Video Chats

video-chat

 

For the past 8 years I have managed a team spread across multiple offices. Many managers and teams struggle with the distance. One of the most valuable tools I use to bridge the space between our offices is video chat. I use it almost everyday, often multiple times a day.  It offers valuable, face to face communication that allows me to recognize nuances in communication that you just can’t detect through email, IM, text, phone calls or smoke signals. Note: I also get a lot of strange looks from coworkers when they pop into my office and find me telling stories to my laptop.

4. Frequent Flyer Miles.

IMG_6420

I have a lot of frequent flyer miles from work travel. This fall my Mother In Law was diagnosed with cancer. Those miles made it easy for my wife to fly home to Wisconsin to see her mom and be there as she went through surgery and treatments. The miles are a nice bit of compensation for all the time I’m away from home. And they made it easy to support our family members when they needed it most.

5. Moleskine Notebooks

2015 was an unprecedented year in my accumulation of these amazing notebooks. I had numerous meetings and conferences this year where these books were part of the swag. I have a hard time turning off my thinker. These notebooks are the perfect receptical for me to store the thoughts and ideas that pop in my head before they disappear into the ether. Sure, I use Notes on my phone and Evernote and other digital tools. But nothing gives me the satisfaction of holding a hard covered book full of my own words, sketches and ideas.  I have a vision of my offspring making a fortune off of the ideas they find in my notebooks after I die. Or at a minimum they could set up a cart selling corny t-shirts and bumper stickers to pay for their therapy.

I hope you all enjoy your time off and recognize all you have to be thankful for at work. Even if somedays it feels like you’re surrounded by turkeys like me.