The best thing you can do for yourself right now is nothing.

Welcome to Labor Day Weekend 2020. You made it! We are now two/thirds of the way through the most unusual year in the history of years. The covid crises, economic crises, and ongoing racial crises mean that 2020 has officially met its quota on crises-es. And I’m guessing you have too.

Labor Day Weekend couldn’t have come at a better time. We have all been pushing through the new challenges, changes, oddities and frustrations for a full 6 months. Which means that the very best thing you can do for the next 2 days, is nothing.

This hammock should be your spirit animal this weekend.

I know you have a long list of to-dos, could-dos and should-dos. There is always work to do be done, both at work and at home. But I suggest you just don’t it. Instead, take the rest of this long weekend to do what Labor Day Weekend was intended for. Resting. Relaxing. And most importantly, recharging.

Becoming a stronger human requires a regular cycle of stress and rest. Because the growth comes on the days you rest and recover. Rest is an essential element of high performance. So to maximize your performance in the third act of 2020, get your rest in now.

You have 2 more days to be lazy. Or playzy. You have 2 more days to kick your feet up and rest. To give your computer a rest. And to not check email, slack, or texts. Seek out some sun, or some shade, depending on which solar party you belong to. Find a comfy couch, a swaying hammock, and think more Corona beer, and less corona virus.

Grab a book, a magazine or a sudoku. Grab some analog playing cards, or dominoes or board games. Unplug. Unwind. And drink some 7-Up, the Uncola. In fact, do all you can to do as little productive work as you can. It will help you relax and recharge your batteries. It will help you do a hard reset on your personal operating system. And it will help you remove your accumulated stress gunk, which I wrote more about here.

Get outside. It will help you inside. Enjoy the sights of summer. The fresh air has a way of freshening up your attitude and your outlook. And I’m not talking about your email.

The best part of all will come on Tuesday morning. Because if you spend the next 2 days chillin like a Godzillin villain swillin penicillin, you will be eager to get back to work. Which is the whole point.

Key Takeaway

Let’s finish this year strong. Let’s make up for the time we have spent dazed and confused. And let’s remember 2020 for all the good we were able to accomplish in the final 4 months of the year. To prepare yourself for a strong final push, get your rest now. Get yourself mentally, and physically ready for all of the good work to come. So kick your feet up this weekend. And you’ll be ready to hit the ground running on Tuesday morning.

*If you know someone who could benefit from this message, please share it with them. Or just share a pina colada with them. It will have the same effect.

How to improve your natural ranking among humans.

There is a natural order among all humans. Put any collection of people into a room and that order will be revealed. It happens in businesses, schools and volunteer organizations. It happens in clubs and meetups. It happens in families and fraternities. It happens in the military and in mall food courts.

Like wolves in a pack or lions in a pride, we naturally sort and arrange ourselves. It’s as natural as the separation of oil and water. Yet our natural hierarchy is not arranged by height or weight. It’s not alphabetical order. It’s not by the color of your hair, eyes, skin or teeth. Actually, the color of your teeth may play a role. #keepbrushing.

Humans are sorted into their natural order by other humans based on their character and skills. This intuitive ranking system is as old as time. And it is baked into our DNA.

There are only 2 things that matter: character and skill. And maybe how you lean on wood.

You are valued and appraised for the content of your character. And for the quantity and quality of the skills you bring to the table. Even if there is no table. If you want to change your position within any group, focus on improving your character, and strengthening your valued skills, McGill.

To push yourself to the highest levels surround yourself with those who outrank you on both measures. There is little value in seeking out those with less character and skills than you. It is far better to sit at the bottom of the best collection of humans. Their character will strengthen you. Their skills will sharpen you. Just as iron sharpens iron, nothing improves humans like time spent with better humans.

Key Takeaway

To improve your standing in the world focus on your character and skills. Seek out those you admire. Spend time with the most capable and the most respected. They are the greatest teachers. They are the greatest guides. They hold the greatest influence. Not because they want influence. But because they have earned it, through their character and skills.

*If you know someone who could benefit from this message, please share it with them.

The cure for disappointment is getting back to work.

Sometimes things go wrong. Actually, things go wrong all the time. It’s as predictable as a celebrity divorce. You will miss out on opportunities. You will lose games, money, clients, and jobs. You will get knocked down and spun around. Because life offers up a never ending conveyor belt of challenges. And not all of them go your way.

Bouncing Back

The best way to deal with loss and disappointment is to get right back to work. It’s as simple as that. Because there is something magical about the feeling of making progress that heals the bites, burns and bruises of life.

She is highly bummed. And highly bunned.

As you work towards your next success you are putting the past failure in the rear view mirror. You are investing in the next win, instead of dwelling on the last loss. You positively reorient your attention and focus as you begin traveling towards your next accomplishment. And the psychological effect is huger than Hugh Jackman.

Building, improving and gaining momentum lead to happiness. They are clear indicators that you are heading in the right direction. The more work you put in the more gravitational pull your next great goal creates. Which is far better than the gravitational pull donuts create.

Getting back to work is beneficial in every area of your life, including your career, relationships, fitness, athletics, academics and spirituality. I have used work as my bounce-back strategy as a student, as an athlete and as an entrepreneur. And it has never failed me. Yes, the past spring and summer have thrown us all adversity. But don’t let that define your fall. Get yourself back on the right track, by getting right back to work.

Key Takeaway

Don’t let disappointment stop you. Let it start you. Get back to work. Rebuild momentum. It is hard to feel sorry for yourself when you are making progress. And don’t wait for someone else to give you an opportunity. Make one yourself.

*If you know someone who could benefit from this message, please share it with them.

Want to be happy? Work on your work ethic.

When I was a kid I worked. My parents were both Minnesota farm kids with annoyingly untiring work ethics. My Grandparents were active farmers throughout my youth. So were my Uncles Allan, Jerry, Randy, Rod, Kendall, Jim, Gerald, Tom, Paul, Chuck and Tim. Which meant I had a lot of opportunity to work. (It also means my grandparents liked to get busy.)

At an early age I began breaking child labor laws. I baled hay, picked rock, mowed lawns, painted houses and barns, and hauled firewood. I worked in construction during high school for my neighbor Tom Kearney, whose daughter Hannah Kearney would go on to win the Olympic Gold Medal in mogul skiing in Vancouver, and the Bronze medal in Sochi. My college summers were spent swinging a sledge hammer driving tent spikes into the granite of Northern New England. If you’ve never seen someone ring the bell in the strongman game at the fair, I’ll show you how it’s done.

I know the hard, physical labor I performed at an early age has benefited me ever since. The work ethic my parents, Robert and Jill Albrecht, natured and nurtured into me has been an important driver throughout my career. It mentally prepared me to step fearlessly into the entrepreneurship arena when I launched  The Weaponry, my advertising and idea agency. But apparently I am not the only one who understood how important a strong work ethic is to your success.

silver macbook on brown wooden table
Working late one night, this guy invented the white computer screen, then shared it on Instagram.

George Vaillant

Harvard psychiatrist George Vaillant spent his career studying predictors of success. He found that childhood work ethic was perhaps the best and most accurate predictor of adult success and mental health.

The Work Ethic Study

Vaillant conducted a longitudinal study of 456 men from the inner city of Boston. The study began when the men were just 14 years old. As barely-teenagers they were rated for their ability to work. Their lives were then tracked regularly into middle age. The results showed that the men who had the highest work ethic rating at 14 years old earned 5 times more than their lower ranked counterparts. They were also happier and had far more successful marriages and other social relationships. I assume they liked the 80s band Men At Work more too. #WhoCanItBeNow

Vaillant’s finding means that your willingness to work relates not only to your financial success, but to your ability to work on your relationships. Even more importantly, it indicates your ability to pursuit your own happiness. Which means that your capacity for work is actually the greatest predictor of how much you will enjoy your life.

Key Takeaway

Your work ethic drives your actions. Which drive your financial success. The ability to put work into your relationships means you get more out of your relationships. So develop your work ethic. Lean in. Build your endurance, your grit, and your tolerance for pain and discomfort. Grow your ability to delay gratification. Don’t just eat the first marshmallow you are given. Teach your kids to work too. And to enjoy the rewards of their labor, like my parents did for me. It is a lesson that will last a very happy lifetime.

*If you have kids, consider sharing this with them.

How to choose between two good ways to spend your time.

The world is full of good things. At any given time there are hundreds, if not thousands of worthwhile activities for you to partake in. In fact, life is a giant a la carte menu of enjoyable ways to spend your time. So, how do we choose, if we are not choosey moms? Because everyone knows what choosey mom’s choose. #ExtraCrunchy

Priorities

The key to determining how to spend your time is establishing your priorities. Your priorities serve as a tiebreaker between two good ways to spend your time and energy. When you are forced to choose, always invest in the activity that aligns with your priorities.

(If you are pressed for time, you can stop reading this post here. Because you have already discovered the main point of this post. Everything that comes after this is simply time away from your priorities. But if you are like Richard Gere in An Officer And A Gentleman, and have nowhere else to go, by all means, please keep reading.)

Morning Time

Every morning I have to decide between sleeping longer, and getting up and jumping into my pre-determined activities. I always choose to get up and get going. Because I schedule my most important activities to start just 10 minutes after my alarm detonates. By important, I mean my self-improvement activities. I always start my day with exercise, reading, or writing. Because those activities align with my priorities. Even when my bed is very comfortable.

If I get one or more of my self-improvement activities in before breakfast, even if my breakfast gives me food poisoning, I will have made progress that day. (Ok, now I’m a little apprehensive about eating breakfast…)

Declaring Your Priorities

If you don’t have your priorities determined, do that now, before you do anything else. Because they will help you determine everything else.

This post is not intended to teach you how to choose your priorities. But since we’re here, here’s the simplified process:

  • Think about the end of your life.
  • When your completed life story is told, what’s the story morning glory?
  • What did you do?
  • What impressive accomplishments will you be remembered for?
  • Whatever you come up with, those are your priorities.
  • To determine the priority of all priorities, narrow your accomplishments down to just one in an Ultimate Accomplishment Royal Rumble.  The last accomplishment standing is your Ultimate Priority.
  • Your Ultimate Priority should drive all time management decisions for the rest of your life.

Key Takeaway

Time is your most valuable and scarcest resource. To determine how and where to spend it, know your priorities. And invest as much time and energy into your priorities as possible. Even when the alternative is attractive. Because life is like the Playboy Mansion, and there will always be attractive alternatives. But the more time you spend with the attractive alternatives, and not your priorities, the less likely the story at the end of your days will be the story you wish was written.

If you liked this post and want to read more like this, I recommend reading this post on the book The One Thing.

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How to convert negative energy into positive results.

Dams take the potential power in water, focus it, harness it and use it to create electricity. We call it renewable energy, because the planet will always create more water. Wind turbines do the same thing. And because the Earth will continue to create more wind, there will always be more to harness. Plus, everyone knows it’s windy.

As humans, we can do the same thing. There are powerful forces on this planet that will never run dry. Forces like stress, rejection, failure, anger, teasing, bullying, disappointment and loneliness. And of course all the isms. Racism, sexism, fascism and the unappreciated euphemism. Instead of letting them wear and weaken you, harness their power. Like a turbine in a dam.

You can use negative fuel sources to fuel your positive response. These fuels can drive your most productive and meaningful actions. They can push you further, faster and longer. Like that stuff Lance Armstrong once swore he wasn’t using. #LiarLiarLycraOnFire  Use the negative energy to create endurance, passion, and commitment. When you think of slowing, suspending or stopping, the negative fuel will keep you keeping on.

When you develop the ability to harness and focus negative energy, every time bad things happen, good things follow. One step back is followed by many steps forward. Disappointment becomes drive. Rejection becomes response. Stress feeds success. Anger amplifies action.

The most successful people aren’t immune to negative forces. They use those forces to propel them forward. In many cases, the most enviable people have dealt with the most unenviable adversity. They have simply set their course and let the power that so many try to avoid fill their sails, and drive them towards their goals.

Key Takeaway

The world will provide you with an endless supply of negative energy. But you can transform it into an excellent source of energy for good. Harness it. Focus it. And it will power the most positive actions in your life.

*If you know someone who could benefit from this message, please share it with them.

When was the last time you became a different person?

My family and I just returned home from a 4100-mile road trip. It was one of the great adventures of my life. I know that sounds dramatic. But the trip itself was dramatic. And I don’t just mean the dramatic splattering of bugs on the front of our car.

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Hiking at the Badlands National Park in South Dakota wasn’t bad at all.

We pulled into our driveway last night just before 6pm, parked and began unloading our Family Truckster. As my 10-year-old son Magnus and I were walking into our home for the first time in a week and a half he turned to me and said,

I feel like I am a different person now. -Magnus Albrecht (10 y/o)

I told him I felt the same way. Over the past 11 days we had seen and done too much to be unchanged. We had seen a Jolly Green Giant and the world’s largest Holstein cow. We had seen famous presidents’ faces carved on a mountainside, creating the greatest marketing tactic in the history of state marketing.

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Magnus didn’t get the memo that he was supposed to wear green.

We got an all-access tour of my cousin Rita and her husband Joe’s 2000 cow dairy where my kids got to pet wet and wobbly calves the moment they were born. If you want to follow a really great blog check out Rita’s blog So She Married A Farmer

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Me and my cousin Rita and a crop of kids.

We chased Lewis and Clark across the land and water they first navigated over 200 years ago. We saw fields of sunflowers, and I heard Post Malone every time.

We saw the world’s only Corn Palace. So there’s that.

We visited the Minuteman Missle National Historic Site and learned about all the nuclear missiles that dotted the Northern Great Plains, designed for peace, but ready to destroy the Earth and its inhabitants in just 30 minutes. Like a Dominoes pizza.

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Yellowstone blew Magnus’ mind.

We had close encounters with moose, mice, mountain goats, elk, bighorn sheep, a fisher, prairie dogs and a dead snake.

We were surrounded by a herd of buffalo at the Theodore Roosevelt National Park in North Dakota. We swam in glacier-fed streams in Montana. We went cliff jumping. We saw geysers and gal-sers, glaciers and bubbling mud volcanoes.

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Being among the buffalo at Theodore Roosevelt National Grasslands was wild.

We hiked to a lake fed by no less than 6 waterfalls. We hiked in badlands that looked like the moon, only closer, and less made of cheese. We camped just feet from where dinosaur fossils were found and can still be seen, and we lived to tell about it.

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My son Johann and a bit of scenery at Glacier National Park.

We connected the dots of 4100 miles of America. As a result, our brains, our lives, and our image of our country and our planet will never be the same. We developed new mental maps that showed the connections between previously unconnected places, experiences and ideas. Which is exactly why we adventure in the first place. To see, do, learn and grow.

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Me and Magnus at Avalanche Lake in Glacier National Park. We were both disappointed to not see any avalanches. #FalseAdvertising

Key Takeaway

Experience as much of life as you can. See the world. Understand it. It will help you grow and expand your views and thinking. It improves creativity and innovation. It will make you more compassionate and empathetic. It will help you relate to others. It helps you refuel and reset and come back smarter and more capable than before. You know, like a whole new you.

How to make your own treasure map in a notebook.

I am on a treasure hunt. In fact, I am looking for hidden treasure everywhere I go. But I am not expecting to find a chest full of gold. Instead, I am looking for valuable insights, nuggets of wisdom, and how-to’s from rockstars who have already done what I want to do.

To find the treasure I need a map. Something to guide my steps, and direction. But I am not looking for One-Eyed Willy’s tattered, yellow, X-Marks-The-Spot number. Google maps doesn’t know my destination. And Rand McNally doesn’t sell what I need. Although those guys really put maps on the map.

My Treasure Map

My map is a small black, hardcover Moleskin notebook. I bought it myself. And when I bought it all the pages were blank.

I bring that notebook with me to meetings. To networking events. To chocolate milk conversations (because I don’t drink coffee). To meetups and roundtables. When I hear something, see something or think of something that I believe will get me closer to the treasure, I write it in my notebook.

That once-blank book is now full of good advice. It holds inspirational quotes. Rules of thumb. Philosophies of successful people. Resources to consider. Math equations. Events to attend. Books or articles to read. Podcasts, blogs and newsletters to follow. And social media feeds worth checking out.

I always keep my notebook nearby and my ears and eyes open. (Okay, I do blink occasionally, but just for eye maintenance.)  As a result, the treasure map in my notebook gets more detailed and more valuable all the time. In fact, I believe that my notebooks (there are many of them now) are my most valuable possessions.

Where Is Your Notebook?

Given the high value I place on my own notebooks, I am always shocked when someone requests a meeting with me and then show up without a notebook. Or paper. Or a writing utensil. Or a sense that they showed up to the meeting partially naked.

What That Says

Coming to an informational interview, or networking meeting without your notebook says 2 things:

  1. You are not prepared for the journey.
  2. You don’t expect to find any gold in my world.

My Response

Depending on the age, experience and potential of the person I am meeting with I may note the missing notebook, and the value that it would brings. I kindly suggest that in the future, paper and pen or pencil or crayon may be valuable additions to their meeting gear.

Other times I simply write them off without saying anything. Because some people are simply not on treasure hunts. They are not seeking the gold. They are simply going through the motions. And if that is all they are doing, they don’t need my help.

Key Takeaway

If you are seeking treasure, you’re going to need a map. Your treasure map will be individualized. Which means you’ll have to write it yourself. So pick up an empty notebook, and collect the golden advice you get along the way. Write down the directions and the steps as you find them. It works for careers and building businesses. It works for happiness, relationships, parenting and fitness.

You can use a notebook, a smart list of questions and good pair or ears to find anything you seek. And once you begin looking for the treasures, you will find them everywhere. So draw your own map. Let the world know what you are looking for. And the world will show you how to find it.

*If you know someone who could benefit from this nugget, please share it with them.

Don’t push yourself until your tires come off. Trust me.

On a recent Saturday my family and I drove from Knoxville, Tennessee to Milwaukee, Wisconsin. The drive was beautiful. We rolled through the grand mountains of eastern Tennessee and Kentucky. We passed the surprisingly un-Indiana-like hills of southeastern Indiana. Which is by far the most beautiful part of Indiana. We played geographical connect-the-dots with the great cities of Knoxville, Lexington, Indianapolis, Chicago and Milwaukee.

I also saw something I didn’t want to see. I saw a tire come off of a vehicle directly in front of me. Twice. Seriously.

Incident One

The first time it happened was on I-75, as we were descending a mountain pass in southern Kentucky. A large white SUV in front of me lost its driver’s side rear wheel. The whole tire-rim-wheel situation left the vehicle and made a break for the center median. The remainder of the vehicle, now sitting on 3 wheels and a brake rotor, skidded to a stop on the right shoulder of the freeway.

The runaway tire crossed the highway in front of me, slammed into the cable barrier in the median, bounced into the air, and flopped to the ground on its side. I was happy I didn’t run into it. And I was thankful that the barrier prevented it from crossing into the oncoming traffic.

Incident Two

Three hours later I was on I-275, about to cross the Ohio River, north into Indiana, just west of Cincinnati. I noticed the large pickup truck directly in front of me had a flat passenger side rear tire. I assumed the driver would notice the flat tire and pull over. But no. The driver sped right along at 75 miles per hour on that poor flat tire.

We soon drove onto the Carroll Lee Cropper bridge that spans the Ohio River, and I slowed my roll, concerned about the fate of that poor, little tire that probably couldn’t. It was a good thing I slowed down. Because in the middle of the 1700 foot-long bridge, the tire gave out. The outer tread separated like a giant piece of Goodyear calamari. It rolled down the road in front of me like a naughty kid chasing after the car he had just been kicked out of. Which brought back strong memories from my childhood.

The rolling tread then angled to the right side of the road, slammed into the bridge wall, lost its shape, and flopped to the pavement.

Meanwhile, the pickup truck sped down the highway tossing bits of rubber all over the roadway from the tire’s rapidly vanishing sidewalls. Finally, once the truck cleared the bridge, the truck pulled to the shoulder. A woman in her 50s, with her hair in a long braid, wearing denim shorts, dropped out of the driver’s door and quickly ran around the truck to look at what was left of her rear tire, which was not much.

As I drove past the second 3-wheeled vehicle in 3 hours I heard Nate Dogg’s lyrics from Dr. Dre’s Next Episode in my head:

We gon’ rock it till the wheels fall off. -Nate Dogg

Indeed, both of these vehicles rocked it till the wheels fell off.

But you shouldn’t

These two de-tiring episodes serve as a strong reminder that we all need to take care of ourselves. This has the potential to be an uber-stressful time. COVID-19, the economy, politics, racism, weather, social isolation, uncertainty and unemployment are leading to high levels of unenjoyment. Overworking and underplaying are problems too.

Pay attention to both your physical and mental health gauges. Control the things you can control. Eat right. Get plenty of sleep. Exercise. Brush and floss. Consume more humor. Tend to your spiritual health. By which I mean your Faith, not drinking more spirits. Take your vacation time. We all need it.

Key Takeaway

You have to take care of yourself during this stress-filled time. Think long term. Don’t rock it till the wheels fall off. That is too far. And the results can be disastrous. Not just for yourself, but for those around you. Nate Dogg died at just 41 years old. So check your tire pressure before you wreck your tire presssure. Check your tread and your lug nuts too. Adjust your inputs and outputs as necessary to make sure you and all your tires are here for the long haul.

*If you know someone who could benefit from this story, please share it with them.

Did you know your lane is ending?

Yesterday I was driving and saw a sign that told me that the lane I was driving in was ending soon. It was a valuable sign. It warned me that I was going to have to make plans for a future that didn’t involve that lane. And soon.

I quickly began making plans to exit my current lane. I had to. It offered no long term prospects. I soon found a perfectly good lane next to the one I was in. I turned on my left blinker, checked for cars, and finding none I merged onto the adjacent lane. And all was good again.

The thing about lanes.

All lanes end eventually. Just ask the leadership team at Blockbuster, or Chuck E Cheese’s. Or Lemmings. The key is knowing when it is time to find a new option.

We don’t always get a clear sign that our lane is coming to an end.  But tastes and technologies change. Jobs end. School ends. And bad habits run out of runway at some point. When they do you are forced to choose something new.     

Lanes offer us a path for now. But not forever. Throughout your life and career, you will have to make choices and changes. You can plan, and make changes proactively. Or you can wait until the lane is gone, you are stopped on the shoulder, and the 18-wheelers won’t move over to let you in.

COVID-19 brought lanes to an end.

The racism lane is coming to an end.

Drugs and alcohol abuse lanes are bumpy and popular. But short.

Key Takeaway

Change is constant. Get used to it. Prepare for it. Get good at it. And you’ll find that new and better lanes are easier to find.