3 ways to use sleep for more success.

If you want to climb a mountain you have to take all the steps to get to the top. There is no way around that. The higher and steeper the mountain, the more effort is required. There is no elevator, escalator, or Wonavator to the summit. Sorry, Charlie.

To make sure you are prepared to do the work you need to take care of your personal machinery. That means getting good exercise and eating well. But there is a third pillar of hard work that is not to be ignored, like Glenn Close in Fatal Attraction.

Sleep

Getting good sleep is one of the most underrated ingredients of success. A good night of sleep is the first step to preparing for a day of hard work, be it mental or physical, like Olivia Newton-John, or Dua Lipa.

It is valuable to run your own sleep experiments to determine 3-important numbers in your personal sleep arsenal.

  1. Your optimal amount of sleep. This is your perfect night of sleep for optimal performance. Which means you wake up fully refreshed and energized. For most people, this is 6 to 9 hours. I insist on getting my optimal amount of sleep on Sunday nights in order to start my work week at full charge.
  2. Your working minimum. This is your sustainable nightly sleep total that will enable you to function at a high level.  This could be a couple of hours less than your optimal sleep. For example, my optimal sleep is 7.5 hours. I can’t remember the last year I slept a night longer than that. But my working minimum is 5 hours. I can crush it for several days on 5 nightly hours of sleep.
  3. Your absolute minimum. This is the minimum amount of sleep you must-have to be able to put in a full day of work. It is useful to know this number for times when you really need to push yourself because of extreme demands or massive opportunities. My number is 4 hours. But there were times when I was first launching my business (The Weaponry) as a night and weekend project that I was sleeping for only 2 or 3 hours at night. I was loving the business progress and the results. While the absolute minimum pace is not sustainable, it is good to know you can do it if you need to.

Sleep-Food Substitution

Sleep is like food for your mind and body. A night of sleep or a nap refreshes and energizes you as if you were eating a meal. In fact, I consider food and sleep interchangeable. In situations where I am tired and can’t sleep, I eat. In situations where I am low on energy but can’t or don’t want to eat, I sleep to reenergize. This simple substitution has helped me recharge and power through many a low-energy crisis. I encourage you to add this technique to your personal energy policy.

Key Takeaway:

Serious achievement requires serious work. Keep your mind, body and spirit strong through regular exercise, nutrition and sleep. Understand your own personal sleep/performance needs. Then prioritize your sleep accordingly. Because every great day starts the night before.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my new book, What Does Your Fortune Cookie Say? from Ripples Media.

Why you should think like a rockstar every time you enter a room.

The Summer of 2022 marked a strong return to live concerts for me. I saw 10 significant acts perform this past summer and they all rocked. One of my favorite things about seeing a live show is that it forces you to be present. It is hard to not be in the moment when you have something loud and attention-grabbing in your face. Especially when there is a chance that you will see naked body parts at any moment. #MotleyCrue

But concerts aren’t just about listening to music. They present an excellent opportunity to learn. Because concerts offer a masterclass on performance, entertainment, and creativity. Concerts also remind you that people lose their minds when you mention the name of their city or state. #NobodyRocksLike…

Motley Crue at Fenway

The Concert Reminder

When I go to concerts I’m always reminded to be a rockstar. The world loves people who go big and different. We love people who inspire and energize. We love people who break outsides the standard guardrails of normality. While the majority of humans spend their time and effort trying to fit in, we celebrate those who bust out.

To make a rockstar impression on others ask yourself the following questions:

  1. How can I be a rockstar in my world?
  2. How can I light up a room?
  3. How can I go bigger?
  4. How can I put more into my performance?
  5. How can I offer more energy?
  6. How can I deliver more wow?
  7. How can I serve up more surprises?
  8. How can I be more entertaining?
  9. How can I inspire others?
  10. How can I move people?
  11. How can I trash hotel rooms without it negatively affecting my loyalty program status? (Asking for a friend.)

Key Takeaway

Find your rockstar style. Make minds sparkle. Make people light up from your bright energy, skills, and abilities. Rock their world with your ideas. Your passion. Your daring. Inspire others. And continue to define and refine your style every day.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my new book, What Does Your Fortune Cookie Say? from Ripples Media.

The one thing to focus on to be most successful.

Do you know why you are successful?  I know why I am.  Since you are reading this post, I expect you want to learn to be more successful too. So let’s get right to it, after this distraction. And another distraction. Wow, so many distractions before we get to the one thing!  These distractions are ruining this blog post! Or maybe this is an important demonstration of the point of this post.

The common theme of my greatest successes comes down to one word: Focus.

When I have created the best work, come up with the greatest answers or had the most impact on my clients, I was able to focus completely on the challenge in front of me. The same holds true for personal successes and achievements.

Far too often we take on too many responsibilities concurrently, juggling and reordering them like Lucy and Ethel in the chocolate factory.  Focus is about concentrating your energy. Taking on too much dilutes your power, potential and performance.

FOCUS = Focus On Completely Until Solved

Focus means prioritizing. It means scheduling so that everything can be the star for a time. Sometimes that means we focus on projects exclusively for a month. Sometimes it means focusing on a challenge for a couple of days. Or a couple of hours.

Scheduling to eliminate distractions is key.  As my friend and excellent business ideator  Duane Nelson often says, ‘Multitasking is a myth.’  But it is such a popular idea it could win the Myth America Pageant (if there were such a thing).  It’s really a matter of how hard we are able to focus. More focus means greater intensity of thought, deeper evaluation and more intelligent solutions.

When I have won major pieces of new business or created work that helped transform the way a brand behaves and spurred transformational growth, I have been able to clear my plate, my desk and my brainium to get the work done.

As we attack client challenges at my advertising and idea agency, The Weaponry, I am always thinking about focus. I want to deploy the thinking power of each member of our team in a way that drives the greatest client results.  That is why we schedule our work  so that every project can play center stage for the appropriate amount of time.

It can be tempting to take on as much work as one human can shoulder to show how tough, capable or responsible you are.  While seemingly helpful to your team and your employer, this load-it-until-the-axles-bend approach doesn’t lead to the superstar performances you will be most proud of. It may, however, lead to broken axles.

This isn’t just a work thing.  Distractions are everywhere. Volunteering, attending events and getting roped into activities in your personal life can detract from your focus too.

Micro focus moves the needle micrometers.  Macro focus can move it miles. So if you are looking for greater performance, greater ideas and greater results find a way to get greater focus on the project in front of you.

*This blog post has not been brought to you by the Ford Focus, a model of Performance & Efficiency. With available SYNC® 3 · Dual-Zone Temp Control · Smart-Charging USB Ports.  It is designed to inspire | Ford.com “Car of the Year Award” – Autoguide.com