A simple reminder to share your light with the world.

One of my favorite events of the year happened on Saturday night. (And yes, it was live.) My family and I attended the Christmas Eve service at our church. The highlight of the service happened at the end when we sang Holy Night. But the magic of the moment was sparked before we sang. Literally.

The best part of the service began when the lights in the sanctuary were turned off and the only light in the church came from the candles on the altar.

The pastor then picked up a candle and lit it with the flame from the center candle of the advent wreath. Then, the ushers lit their candles with the flame from the pastor’s candle.

Once the ushers’ candles were lit, (and I heard Usher singing ‘Let it burn…‘ in my head) they proceeded down the center aisle of the church. As the ushers passed through the church, the people closest to the aisle in each pew lit their candles with the passing flame. The light was then passed down each aisle, person to person, until everyone in the congregation was holding a lit candle.

Silent Night

Then we sang the soft and sweet carol Silent Night, by candlelight. The final verse was sung without the organ, acapella style. (Or is that the term they use to describe the Galapagos Islands? I always forget.) The result is a powerful and touching experience that is the pinnacle of my Christmas celebration.

The Reminder

The great reminder in this tradition goes beyond the birth of Jesus and the no-crying he made. It goes beyond the fact that the cattle were lowing. Which I assume means they were having a limbo contest. Which is a rude thing to do with a sleeping baby around.

The great reminder during the candlelight service is to share your light with others.

You have gifts that make the world better. It is in your kindness, your positivity, and your energy. Your light is the goodness you share with those around you. It shines in your smile, your laugh, your attitude, your determination, your resilience and your creativity. By sharing, your gifts become gifts to those around you. They inspire and comfort. They remind us of the powerful positive impact we can have on each other. And at the end of our days, that’s the only thing that matters.

Key Takeaway

Share your light with as many people as you can. Just as a flame passed from candle to candle can light up a room, when you pass your gifts you can transform the world around you. Your light has the power to positively impact your family, friends, coworkers, teammates and neighbors. But your light can also be passed down from generation to generation, far into the future, influencing people you will never meet. You don’t have to be rich or famous. You just need to pass your light along to one person at a time. Just like we do on Christmas Eve.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my book, What Does Your Fortune Cookie Say? from Ripples Media.

How to have a great Christmas Eve and Christmas Day starting now.

If you are an average American you will experience roughly 80 Christmases. Which doesn’t seem like nearly enough time for all the Burls Ives, candy canes and wassailing you could ever want. But it is the scarcity of this once-a-year event that makes it so special. Plus, there is the whole birth of the son of God who hooks you up with eternal salvation thing. (If you’re into that kinda stuff.)

With your limited number of Christmases to enjoy it is important to make the most of each one. Plus, next week when people ask you how your Christmas was, it’s fun to go Tony The Tiger on them and say that it was Grrreeat!

Let’s Do This Christmas Thang!

So don’t leave your Christmas experience to chance. Make it exactly what you imagined. At least, what you imagined based on what’s possible starting right now. Because if your perfect Christmas involves more snow, beach or family than you can whip up on a moment’s notice, write those opportunities off for another year.

Starting right now, considering the realm of the possible, answer this very simple question:

‘What would I have to do today and tomorrow to make this a really great Christmas?

Your answers could be things like:

  • Play Games
  • Watch a Christmas movie
  • Go to church
  • Take a nap
  • Enjoy some free time
  • Look at pictures or videos from Christmases past. (Like Clark Griswold, stranded in his attic, with that funny thing on his head.)
  • Go for a family walk
  • Light some great-smelling candles
  • Enjoy a nice family dinner (#HamNight)
  • Go for a drive to look at Christmas lights
  • Start a fire in the fireplace (But remember to put it out with enough time to cool before Santa drops in the chute.)
  • Listen to Christmas music
  • Perform Christmas music
  • Sing Carrols (at home or through your hood)
  • Steal things from Who-ville (Only for green and furry readers with termites in their smiles)
  • Zoom with distant family or friends.
  • Take a family photo with everyone holidayed up.
  • Watch sports
  • Drink your favorite holiday drinks
  • Exercise
  • Eat oyster stew, roast beast or whatever your favorite traditional meal is.
  • All of the above

After you decide on the building blocks of your Christmas, order the events, bake in some flexibility for the napping and free time, and then started knocking things off your Christmas list.

The Recipe For A Great Day

Through this approach, you literally write your own recipe for a great holiday. Then one by one, stir in each of the ingredients. Which enables you to spend the next 2 days enjoying a few of your favorite things. Like Julie Andrews. Only without a dangerous military regime pursuing you.

The point of this plan is to maximize the very satisfying and enjoyable feeling of recreational productivity. Which is the feeling of making the most of your free time. It should be a priority on all vacations and holidays. The result is that we finish days away from our regular work and obligations feeling both happy and accomplished.

The Greatest Gift

Remember that at Christmas, the time we spend together, making memories, and doing our favorite free things, is the greatest gift of all. Well, that and the birth of tiny little 8-pound baby Jesus, gift-wrapped in swaddling clothes and chilling in a manger. But you put all of those things together and you have one heck of a holiday gift pack.

Key Takeaway

A great holiday doesn’t happen on its own. You have to make it happen. The same holds true of any workday, schoolday, or Saturday. Envision your perfect days, then bring them to life. Do this day after day, and you will live the life you always imagined.

Merry Christmas!

*If you know someone who could benefit from this message, please share it with them.

+If you like this type of message you can find more stuff like this in my book, What Does Your Fortune Cookie Say? from Ripples Media.

I keep finding success on the other side of the warning signs.

I drive a Ford Expedition Max. It’s one of the largest passenger vehicles on the road today. I love it for road-tripping with my family. I love it every time I pile large quantities of humans inside. I love how much stuff I can stuff inside it. I love it when I’m pulling trailers. (And I love the tush warmer on a chilly day.)

But there are trade-offs to driving a big vehicle. Like parking in underground parking garages. And I park in an underground parking garage every day at my office in downtown Milwaukee.

The Warning Signs

My parking adventure begins the moment before I pull into the parking garage. The top of my truck smacks the max height indicator dangling over the vehicle, warning me that the rig is too big for this place. This happens every single day. And when other people see me smack that thang, it freaks them out. #SmackItUpFlipIt

The adventure gets really interesting once I find a prospective parking space. As I begin to maneuver the Expedition into a slim parking stall, the driver assistance warning system blinks and beeps like a bomb on MacGyver. Or an advanced round of Simon, the digital memory game. Inevitably, the blinks and beeps grow more intense throughout the parking process, until I receive the maximum warning, begging me not to proceed.

But I proceed anyway.

The Systems

The systems built into the parking structure entrance and into my vehicle tell me that I don’t belong in this place. They warn me of dangers and limitations. They tell me to stop. Every day. But I don’t stop.

Because they don’t know what I know.

First, I talked with the parking garage staff. I learned where the height is and is not an issue for me. So I know where my real parking opportunities are.

Second, I don’t rely on the systematic warnings from my vehicle to tell me where I will and won’t fit. I look in my mirrors as I negotiate the space. I check my front and rear cameras for feedback. I rely on my own experience. And I believe in my ability to maneuver my own ride.

As a result, I have successfully found a parking space every day I have pulled into the garage for the past 6 months. Despite the daily Tom Petty warnings that say ‘Don’t come around here no more.’

Don’t Let Them Stop You

Throughout your life and career, you will encounter people, policies, and signs that are trying to stop you. Ignore the signs. Ignore the gatekeepers. Ignore the naysayers. Only you know what you are capable of. Believe in your abilities. Believe in your skills. Know that you have the will to achieve your goals. And if there is a real impediment to your progress, believe that you are intelligent enough to discover it for yourself.

Key Takeaway

Don’t worry about cutting it close. Or slow progress. Or barely passing through. The drama only adds to your story. Most people stop when they are warned to stop. Those who experience the greatest success keep going. They see yellow lights, not red. They discover what is really possible. They build and create. They pioneer and achieve. And they enjoy their success even more because they didn’t let anything stop them. Be that kind of person.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my book, What Does Your Fortune Cookie Say? from Ripples Media.

My first book turns 1 today! Here are some highlights from the year.

A year ago today my first book went live on Amazon. It was crazy to see What Does Your Fortune Cookie Say? on the virtual shelves at Bezos’s Books n’ More! So I ordered one right away. It came the next day because Bezos makes things happen.

The first time I held my paper baby.

I had no idea what to expect over the next year. The people who pre-read the book told me it was really good. But I didn’t consider that an accurate predictor of public reception. After all, the pre-readers were either friends or part of my publishing team. And the friends were selected specifically because I thought they would say good things. Because sometimes you need support more than you need honesty. (Sometimes we really do notice that zit but there’s nothing you can do about it.)

But the real-world feedback has been amazing. The online feedback has been extremely positive too. (Except for guys on GoodReads named Zac, or Zach or Zak.) A year later I can confidently say that people (other than Zacs) genuinely enjoy the book.

Here are some book-related highlights from the past year.

Gifters: The number of people who have bought 5, 10, or 20 copies (or more) is a total surprise to me. Numerous people have bought many copies to give as gifts. I am honored and humbled every time this happens. And I’m thrilled I haven’t been asked about my return policy.

Speaking Opportunities: I have been giving regular book talks throughout the past year. I love being able to share the lessons from the book live. The follow-up interest in the book after the talks tells me that we are talking about important lessons and ideas. Another upside to the book talks is that I kinda want to have a hot mic faux pas that will circulate on YouTube and lead to my 15 minutes of fame. (The Hot Mic Faux Pas sounds like a bestselling book. Or maybe an album title.)

New friends in Missouri.

Meeting new people: People (and smiling) are my favorite. I have met countless new people this year thanks to my book. (I tried to count, but a woman in Cleveland kept moving, which threw off my tally.)

Me and my friend Jonathan Taylor, who said he would write the Foreword to my next book.

The Impact: We all have our own unique life experiences. By sharing 80 life lessons with the world, I knew that each lesson would speak to readers in different ways. Hearing the impact or value that specific lessons have had on readers has been insightful and rewarding. But the true impact of the book will not likely be known for years. Or even decades. So I’m eating right and exercising to be around to see it.

The ultimate copy of my book.

The Markups: I love seeing books that have been highlighted, underlined and filled with stickies. It shows me where people found value. And it makes me wonder why all valuable things in life are not made in highlighter colors so they are easier to find when we lose them.

My guy Adam Emery reading in St. Croix.

The Oreo Style: There are several different ways to eat an Oreo Cookie. I twist the cookies apart, scrape the filling stuff off with my teeth, then eat the chocolate-ish cookies individually. (Usually just before walking into a dentist appointment so that I get my money’s worth.)

I’ve also found that there are several different ways people read What Does Your Fortune Cookie Say? Some people read it all in one day. Some people read it steadily over a week or month. Some people read one chapter each day, like an advent calendar, and spend time focusing on one specific lesson. While other people simply pick up the book, open it randomly, and read whatever pops up, considering the lesson presented as a sign from the universe. Or at least a message from the world of physics and book-binding science.

The Morning Blend Over the past year I have been invited to appear on The Morning Blend talk show 4 times. The show is the primary morning show on NBC in Milwaukee. I love talking to hosts Molly Fay and Tiffany Ogle about positive lessons from the book. Plus, it’s a good test of what kind of humor I can throw out on the fly on live TV without getting zapped by the censor.

Podcasts: I have been invited on several podcasts to tell my story and share lessons from the book and about the writing process. I love being able to share the stories behind the stories. Plus, someone else has to do the editing, which to me feels like dining and ditching.

Travel: The fact that this book led to organizations paying me to travel to talk at their events amazes me. It combines a few of my favorite things. Kinda like brown paper packages tied up with string.

The pictures: Receiving pictures of people with my book from all over the world has been a great bonus that I didn’t imagine when writing. To know that my book and the lessons I have shared have migrated to all corners of the United States, and countries all over the globe means that my paper baby has seen things I haven’t. #bookenvy

2X Olympic discus thrower Kelsey Card sporting a cool hat and a copy of my book. Both of which she could throw very far.

The Giggle Reports: Readers regularly write me to tell me they keep giggling while reading. Which prompts those around them to ask ‘What’s so funny?’ That may be my favorite feedback of all.

Signings: Nearly everyone who buys a book from me asks me to sign it for them. At first, I thought this was weird. Because I thought only famous people signed things. But I have quickly warmed to the ritual. Now a year into this author thang, I have signed hundreds of books. Including 35 in the past week.

Just as it took me a while to dial in my personal writing style, it took me a couple of books to find my book signing style. Now I write in the book as if it were a high school yearbook.

  • I write: To (name of book owner):
  • I add the day’s date for context.
  • Then I write a brief message, summarizing some of my most important lessons within the book.
  • I finish that note with my initials (-AA).
  • Then I sign my name right under my printed name on the title page of the book.
  • Finally, I put my initials (AA) on the table of contents next to a few chapters I think will be valuable to the reader. Readers seem to enjoy this. Here’s an example of a response I received via Twitter about my AA-marked chapters in the table of contents:

I received this special delivery from my good friend and partner in doing hard things creatively, @annenormsen! Thanks so much Adam for the signed book, note and guided instructions—I am reading the AA asterisked lessons first—and they are exactly what I need! @adamvertising 

@telisayancy. (AKA Telisa Yancy, President of American Family Insurance)

Key Takeaway

I wrote What Does Your Fortune Cookie Say? to have a positive impact on the lives of those who read it. But the person who it has impacted most is me. It has fundamentally changed my life. I have received more positivity and support than I ever imagined. It has inspired me to write, share and do more for others. If you are thinking about writing a book, do it. Start now. Develop a regular writing habit. And by this time next year, I may be reading your book.

If you’d like to pick up a copy of the book for yourself or as a Christmas gift you can find it here.

  • If you’d like a signed copy of the book (or the secret hardcover edition) please contact me directly at adam@theweaponry.com.
  • You can also find a copy of my new book The Culture Turnaround, co-authored with Jeff Hilimire, on Amazon or at Ripples Media.

At 9 o’clock Friday night I made a decision I will never forget or regret.

Friday night my family and I drove down to Chicago from Milwaukee. We had planned a fun holiday season weekend in the city. And when I say we planned it, I mean, my wife Dawn planned it. But I drove. And found parking.

The itinerary included restaurants and shopping. The central event was going to the The Nutcracker at the Lyric Opera House. Which is a funny name for an opera house, because I haven’t understood a single lyric of any opera I have ever seen.

Friday Night

After driving nearly 3 hours through snow and rain Friday evening we finally got to Chicago. We checked into our hotel and walked to our dinner reservation. Which was delicious. Then we walked back to our hotel. At 9pm, as the 5 of us relaxed in our hotel room we had to decide if we were done for the night.

It would have been easy to stay in our hotel room. After all, we had already had a long day of school, work, travel and walking. Plus, the room was comfy.

We debated our evening plan for several minutes. But we were on a family adventure in Chicago. So we decided we were heading back out into the city.

Adventure!

We had packed our ice skates for the trip, just in case the spirit moved us. And at 9pm on Friday night, it moved us. So I threw a duffel bag loaded with 5 pairs of skates over my shoulder and we urban hiked nearly a mile to the Millenium Park ice skating rink, which is right next to the Chicago Bean. (The magical fruit.)

Trying to show these sponges how to soak it all in.

We found a bench and sat down to swap our shoes for skates, Mr. Rogers-style. For the next hour, we skated and laughed and tried not to fall or get run over.

Christmas music played. The lights of the city skyscrapers rose high in the background. And there were Christmas lights twinkling everywhere. It was a magical night.

Me and Dawn, skating in a winter wonderland.

As I experienced the child-like joy of skating at night in the heart of one of the world’s greatest cities, 2 weeks before Christmas, there was a thought that kept running through my head:

I could have missed this. My family and I could have lounged on the beds in our hotel rooms. And watched TV. Or scrolled through our phones. Or simply gone to bed. And we would have missed this experience. An experience that didn’t cost a dime. It simply required us to get out and do it.

-Inner me (as told to Outer Me.)
That cone followed me around to warn everyone to stand clear.

Key Takeaway

Live while you can. Fill your days with experiences and adventures. Enjoy time with friends and family while you can. Because someday it will be too late. And you will wish you had.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my new book, What Does Your Fortune Cookie Say? from Ripples Media.

The most valuable thing you can exchange with a stranger this holiday season.

Welcome to the heart of the holiday season. While it is a time full of great gatherings and good cheer, it is also a time full of encounters with perfect strangers. Like Balki Bartokomous and Larry Appleton.

I want you to try an experiment. Over the next 24 hours note how many people you encounter that you don’t know. I warn you, it may freak you out. Most of us live anonymously in a sea of strangers. They are everywhere. Like minivans. Yet we have become immune to these strangers that surround us. It’s as if they disappear when we ignore them. Like reality TV stars.

I was reminded of my own anonymity a few years ago at my gym. After I scanned my membership card, the guy who routinely works at the reception desk said, “Have a good day, man”.

A normal person would have just done what they were told and had a nice day. But instead, I asked the guy working the counter at Elite Sports Club, “What’s your name?’  He replied, ‘Andrew’. I said, ‘My name is Adam’ (that’s my go-to).  We shook hands. From then on, every time I saw Andrew we greeted each other by name. We had real conversations, instead of an awkward, “Hey-Man” relationship.

Insiders vs Outsiders

Everyone we encounter in business, at holiday gatherings and at the grocery store is either an Insider or an Outsider.  The difference is whether or not we know each other by name.  That sense of familiarity and friendship that can only develop once you know a person’s name makes an enormous difference on this planet, where we are so often surrounded by John and Jane Does (that was supposed to be Doe-plural. But it looks like does, doesn’t it?).

I think about names at work. At the advertising agency, The Weaponry, we encounter people when we visit our clients that we don’t have to know by name. The receptionists. The people who sit next to the conference rooms where we make too much noise.  The IT person who inevitably saves every presentation. But I want to meet them too. So I make a habit of introducing myself, by name. Suddenly we are not just people who see each other regularly. We become people who know each other, by name.

Key Takeaway

Convert more of those people you see or say hello to regularly into people you really know by name. It’s easy. Introduce yourself, by name and ask for their name in return. Write the names down. Remember them by starting a list with the names of people you meet and a description of who they are on your phone or in a notebook. Refer back to the list as necessary. The rewards are profound.  Just ask Andrew from Elite. Or Norm from Cheers.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my new book, What Does Your Fortune Cookie Say? from Ripples Media.

Add one valuable new thing to your life every day.

During the 25 days leading up to Christmas, it’s a tradition to count the days with an advent calendar. Each day this calendar is opened to reveal a daily gift. There are a variety of themed calendars. Some offer a good bible verse, a small toy, a chocolate, a saying, or an ornament. (I’m holding out for the mini-oven calendar, where you open a tiny oven door to remove freshly baked muffin tops every morning.) But regardless of the theme, these calendars provide a daily gift to look forward to each day as we get closer to Christmas. Kinda like the Lifetime Network.

For the self-improver, life is like an advent calendar. Every day there is a new gift to be discovered. A new quote. A new idea. A new relationship. A new source of inspiration. A new motivation. A new goal. A new lesson. (And in New Hampshire there is a new Sununu.)

When I wrote my book What Does Your Fortune Cookie Say? I collected 80 of the best life lessons I have learned and shared them with the world. Many of the people who read the book tell me they use it like an advent calendar. They read one of the 2-4 page lessons every day. Then they apply the new idea, knowledge, or skill to improve their life. As the author, this is extremely rewarding feedback. As the author, it is extremely rewarding to hear that other people get as much out of the lessons I share as I did.

Key Takeaway #1

Commit to making your life a living, breathing advent calendar. Look for your daily gift that makes you better. Then add that new lesson, story, saying, person or idea to your personal treasure chest by writing it down in a journal. When you do you will quickly transform that once-empty journal into the most valuable book in your library. Remember, when you condition yourself to find a daily treasure the treasure will surely appear.

Follow Up…

Within a minute of writing this post, I got a text from my friend Molly Fay, host of The Morning Blend on TMJ4 (NBC) in Milwaukee. She wrote that they had a cancelation for the next day’s show, and wondered if I could fill in. I responded with an enthusiastic Let’s do this! Then she asked if I had a topic in mind related to the upcoming holidays.

I replied, ‘Yes! Advent Calendars.”

The next morning (yesterday) at 9:00am I was on set with Molly and co-host Tiffany Ogle sharing this idea on TV. You can watch the segment here.

Me, Molly, Tiffany, my book, a yellow couch, and two Yeti cups. No partridge. No pear tree.

Key Takeaway #2

Be the kind of person others can turn to when they need help. Because at the end of our days the only thing that really matters is the impact we have on each other.

*If you know someone who could benefit from this message, please share it with them.

+If you are interested in daily life lessons for yourself or as a gift, check out my book, What Does Your Fortune Cookie Say? from Ripples Media.

Why it is so important for your dreams to survive the pre-boil stage.

Success always sounds easier than it really is. You set a goal. You work hard. And you accomplish it, right? It’s all so so logical, and linear.

But the logic overlooks the most overlooked stage of success. The pre-boil. You remember. It’s the lesson we learned in science class. And it’s a lesson we’re reminded of every time we watch a pot. Because that mofo never boils.

When you boil water there are 5 stages to the process:

  1. You fill a pot with water.
  2. You place the pot on the stove.
  3. You turn on the burner
  4. The burner heats the water.
  5. The water boils.

4 out of the 5 stages of the process last only a matter of seconds. Like an Instagram story. But one of the stages takes much longer.

Stage 4: The Pre-Boil.

The Pre-Boil is the part of the process when you put in the necessary work to get the result. But you are not yet getting the result you are after.

You have to go through the pre-boil phase:

  • When you exercise.
  • When you want to lose weight.
  • When you want to establish a successful career.
  • When you want to be an influencer.
  • When you start your own business.
  • When you are a student.
  • When you write a book.
  • When you want to make a tasty lobster dinner.
  • And when you want to build Rome. (Because everyone knows that is not a one-day job.)

The Most Common Cause Of Failure

Most attempts fail because they don’t survive the pre-boil. Because during this stage the effort you put in is far greater than the results you get out.

However, during the pre-boil, your effort, work, dedication, and sacrifice are accumulating. Just like the heat that is accumulating in that pot of water on the stove.

The pre-boil is the price of entry. It is the initiation to the club. It is the test to see if you really want what you think you want. If you really want that dream to come true you must keep marching through the pre-boil. It is the only way to get to your goal.

Key Takeaway

All great accomplishments require sustained effort. The energy you exert is added to your account. But you won’t see the results right away. Know that. Accept that. And keep going. Success is a test. The universe holds back the reward to sweeten it. Which makes it worth both the work and the wait.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my new book, What Does Your Fortune Cookie Say? from Ripples Media.

It’s not too late to write your great comeback story.

Unlike L.L. Cool J, I love a good comeback story. The kind of story where you thought all was lost. That defeat was imminent. And the small amount of time left was not enough to support the amount of work left to do. We have great examples of these types of comebacks. And they are amongst the most inspiring human stories. Cue Eye of The Tiger.

But good comeback stories are not just written by big-time sports teams. Nor are they just for famous actors and rockstars who once got too deep into drugs or ice cream to remain hot and bookable.

Write Your Own Comeback Story Today

In fact, you can write your own comeback story any day. We all have days when it feels like we don’t get anything accomplished. We get sidetracked at work and don’t feel productive. We don’t get our exercise in. We don’t get much on our to-do list to-done.

But you can always do something valuable late in the day, or evening, or night to save the day. Like Mighty Mouse.

I am frequently surprised by how much I can accomplish in a late-day flurry of activity when I thought a whole day of productivity had been lost. I often sneak in a trip to the gym at 9pm, or I exercise at home as late as 11pm because I still can. I regularly read, write or work late in the evening. This not only helps me keep my commitment to myself, it also helps keep my momentum rollin’. Like Limp Bizkit.

Today is December 1st. This is the beginning of the last month of the year. And if you haven’t been highly productive in 2022 it’s not too late. You still have a full month to work on your goals. You have 31 days to create a new great habit. You have the same time to break a bad habit. You have 4.5 weeks to invest in a bucket list item. You still have time to start a business. To write a book. To plan and book that epic vacation. To start exercising. To go to church. To read a good book. To reconnect with someone you’ve lost. Or to find yourself. So let’s get going.

Key Takeaway

At the end of an unproductive day, week, month or year, let the scarcity of time create a sense of urgency to act. It is not too late. Make great use of your remaining time. The older you get the more you recognize the true value of time. Let those remaining sands in the hourglass inspire your comeback story. Tomorrow you will be thankful you did.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my new book, What Does Your Fortune Cookie Say? from Ripples Media.

When your window of opportunity opens will you be ready to go?

This time of year always brings out the Clark Griswold in me. Which means that in late November or early December, I like to decorate my house and yard with Christmas lights. Yet, I try to avoid stapling my sleeve to my house, and kidnapping my boss.

I don’t have a preset date for my lightification. Instead, I watch the weather closely. I’ve been doing this long enough to know that it’s not much fun to hang lights when it is 20 degrees outside. Or rainy. Or huricaney. By contrast, it’s an enjoyable task to do when it is in the 50s or above and sunny. (For international readers, all temps are in Fahrenheit. At 50 degree Celsius I turn into bacon.)

This year we have had a wintry November in Wisconsin. The snow arrived early and stuck around because of the cold temperatures. But as I kept checking the forecast, I noticed that off in the distance, on Saturday, November 26th, the temperature was supposed to warm up into the 50s. However, cold and rain were predicted for the following day. So I knew that yesterday would be my window of opportunity. Cue the Eminem.

I cleared my schedule for light hanging yesterday. And just as predicted, it was sunny, warm and beautiful. It was a perfect day for the task. I hung lights on the front of my house and 8 trees and bushes in my front yard. The universe presented a great window and I made the most of it.

But great windows of opportunity aren’t limited to light hanging. (Thank God.) They occur in all areas of your life. And when you plan ahead you are bound to find them.

My Window Watching

I always wanted to start my own business. That was my long-term career plan. So in 2015 when I had former clients tell me that I should consider creating my own advertising agency and that they had work for me, I knew I had found my window, Pella.

I always wanted to write a book too, but I needed time to do the actual writing. So when the covid lockdown of 2020 began, I knew my writing window of opportunity had also arrived. I got to work. Two months later I finished the first draft of my book What Does Your Fortune Cookie Say? And now it makes a great Christmas gift.

I look for windows of opportunity for travel, investments, and introductions. I look for windows for fun and for starting new businesses. I look for opportunities to support, teach and encourage too. My radar is always scanning for opportunities. As a result, I find them. And when I find an opportunity I act. And you should too.

Key Takeaway

Windows of opportunity are constantly opening and closing. But you have to be looking for them to notice. That’s why it’s so valuable to create a plan for your life, year, week, and day. Because when you know what you want in life you will recognize the windows of opportunity that open for you. Then it’s Go Time! Because opportunities don’t last forever. That’s what makes them valuable.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my new book, What Does Your Fortune Cookie Say? from Ripples Media.