17 Ways To Develop Your Entrepreneurial Mindset

On Monday, I had the opportunity to talk to a talented group of young entrepreneurs about the entrepreneurial mindset. This 2025 cohort of Youth Mean Business was inspiring, engaging, curious, and full of good questions and good answers. They made me feel like a total Slackle Jack for waiting until I was in my 40s to start my own business.

To prepare for my talk, I combed through the things I feel have most helped me develop my entrepreneurial mindset. This mindset offers a valuable approach to life that enables you to create value for others. It’s not just about starting businesses. It’s about creating value, solving problems, and developing resilience in yourself. But like Trix Cereal, these approaches aren’t just for kids. Here are tips anyone can use. Even silly rabbits.

17 Ways To Help Develop Your Entrepreneurial Mindset

  1. Spend Time With Other Entrepreneurs.

 Jim Rohn famously declared, “You are the average of the five people you spend the most time with.”

So, spend time with entrepreneurs to become more like them. Entrepreneurs think differently. They see the world through a different lens. Surround yourself with them. Read about them. Ask them questions. It’s the fastest way to transform your mindset. And for Pete’s sake, stop hanging out with Debbie Downer.

2. Tap Into Your Energy & Enthusiasm

They make things happen. And they attract customers, employees and partners.

3. Create Things

James Clear shared, ‘Education teaches you to analyze. Entrepreneurship teaches you to create.’

So always Be Creating.

Not just businesses:

  • Systems
  • Processes
  • Clubs
  • Blogs
  • Newsletters
  • Events
  • Content
  • Videos
  • Words
  • Lists of bullet points

4. Develop a Bias Towards Action

Nontrepreneurs Talk. Entrepreneurs Act.

Take action. When you see an opportunity that you think is right for you, take steps towards it. Each time you take a step, the next step is likely to reveal itself. It is more important to take action than to plan everything out ahead of time. The need to plan everything will prevent you from taking steps. And there is no elevator to success. You’ve got to take the steps.

5. Be An Imperfectionist.

Perfectionists have to get everything exactly right. They down’t lyke mayking missteaks. But entrepreneurship is quick, messy and full of janky solutions, until you can afford better solutions.

Create quick models, products, services, content and promotions. Then improve as you go. That is how life works. You don’t have to have everything figured out from the beginning.

6. Give Yourself Permission To Be An Amateur.

One of the greatest gifts I gave myself as an entrepreneur was the permission to be an amateur.

It took the pressure off. It allows me to learn as I go. And to not beat myself up over the mistakes I would surely make, Shirley.

In fact, I loved what this did for my entrepreneurial mindset so much that I have adopted this in all areas of my life.

Today, I give myself permission to be an amateur as a:

  • Parent
  • Husband
  • Speaker
  • Coach
  • Blogger
  • Author
  • Newsletterer
  • Content Creator
  • Brain Surgeon (Which is probably why my rating is so low on Health Grades.)

As a result, I am always learning a lot. And I remain open to suggestions.

7. Read

Read as much as you can. On a plane. On a train. In a box. With a Fox. Entrepreneurs need to know things about all areas of their business.

  • Read about business and entrepreneurship.
  • Read for motivation and inspiration.
  • Read biographies of successful people to pick up clues you can use to be more successful.
  • Read to practice the slow grind of reading.
  • Listen to audiobooks when you are commuting.

8. Be Trustworthy

The most important thing you need to do to become an entrepreneur is to have people trust you.

To earn your first customers, you have to sell on trust.

  • So do what you say you will do.
  • Show up on time.
  • Deliver what you said you would deliver
  • Catch people if you do that trust-fall team-building exercise. (But if you do drop someone, make sure to get it on video.)

9. Approach Your Business Like A Video Game

Entrepreneurs face endless challenges and obstacles. Embrace the challenges.

Video games are fun specifically because they offer a challenge. The deeper you get into them, the higher level you achieve, the more challenging they get.

That’s part of the fun.

When things get hard, think of it as a fun and interesting challenge that will help you level up and become even better. And remember, you get points for eating Inky, Pinky, Blinky and Clyde.

10. Collect Friends

All opportunities come through people.

The more people you know the better.

My very first client was a friend of mine I have known since 7th grade.

  • Always be meeting new people.
  • Introduce yourself to people.
  • Ask for introductions to people you think would be good to know.
  • If you don’t have business cards, get them printed and hand them out whenever you can.
  • Then, make a regular effort to reach out to your people.
  • Especially when you don’t want or need anything from them. (Read this bullet again. And then reach out to me to practice this.)
  • This is how you maintain relationships and make them valuable when either of you needs something later on.

11. Grab Chocolate Milk

Get together with people to talk.

Adults grab coffee or beer or wine or cocktails.

I don’t drink alcohol.

So I grab chocolate milk.

Or Ice Cream

Or Juice or Soda.

Or Carmels.

It all works the same way. These activities offer a good opportunity to get together and talk and develop your friendship, share ideas and discuss other opportunities.

12. Become A Problem Solver

Businesses are designed to solve problems.

So, become good at spotting problems.

And become good at solving them. Like Vanilla Ice.

This means replacing ‘I can’t do that.’ with ‘How could I do that?’

13. Focus

You will have the greatest success when you really focus on the most important thing at the moment.

FOCUS = Focus On Completely Until Solved

Focus fully on the important things you need to do or create. Do less. And do them better.

*Focus is the English word that many of my native French-speaking friends pronounce most hilariously. Listen for it. And let me know when you hear it.

14. Be Willing To Sacrifice

To be a successful entrepreneur, you have to sacrifice things you would like to do or have now. But you do this to get more freedom and more opportunities later. The delay of gratification means more gratification later. So don’t eat the first marshmallow right away.

15. Don’t worry about how much milk you spill as long as you don’t lose your cow.

You will lose money at times.

That’s ok.

Just don’t lose your money maker, and you will always be ok.

16. Bet On Yourself

You are the safest bet you will ever make. You can stack the odds in your favor through your hard work, determination, and creativity.

Bet!

17. Don’t Burnout

You need to pace yourself.
Entrepreneurship is a marathon. Not a sprint.

Key Takeaway

Entrepreneurship is a mindset. It is a way of approaching life. So develop yours. And it will empower you to create businesses and all kinds of other valuable things that make the world a better place. And remember to share what you know. When others approach you to share your knowledge, do it. It’s one of the best ways you can add value to the Universe and positively impact lives.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my book, What Does Your Fortune Cookie Say? from Ripples Media.And consider subscribing to Adam’s Good Newsletter.

Master Your Mindset: The Power of Thought Choices

Your brain is an amazing engine.

It is the ultimate hybrid machine. (Sorry Prius)

It runs on whatever you feed it. 

Positivity. Negativity. Enthusiasm. Cynicism.

Any ity, asm or ism.

Any octane.

Just pour it in the tank.

Your brain can churn it and burn it.

Or shake it and bake it.

You can set your brain to run on optimism.

Or you can set it to crank on pessimism.

It fires in both criticism and support mode.

It can process the profound and the petty. (Including Tom and Richard)

You can stoke your brain with greatness or gossip.

Happy thoughts or sad.

You get to decide.

Every day.

In every situation.

And if you choose a setting and a fuel that doesn’t serve you, you can change it at any time.

Key Takeaway

Your inputs determine your outputs.

And your mode determines your mood.


*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my book, What Does Your Fortune Cookie Say? from Ripples Media.

The nice surprise at the end of my long day of trains, planes and automobiles.

Recently I had a long day of travel to the West Coast. It started with a 1-hour round-trip drive to drop off our Border Collie Lola at her Pet Lodge. Then we had a 1.5-hour drive to Chicago. Followed by a train ride from the remote parking lot to the terminal at O’Hare International Airport.

My family and I arrived 1.5 hours before our flight was scheduled to take off. But then the flight was delayed by 3 hours. Finally, after a 4.5-hour flight, we landed in the Pacific Northwest. (Note how adding the word Northwest dramatically changed the meaning of that last sentence.)

After we landed we proceeded to the rental car counter, picked up our car (not literally), and drove 30 minutes to the hotel. It had been quite a day. When I walked into the hotel I approached the front desk with a big smile and enthusiasm, which is my default mode. Immediately the two staff members at reception lit up and commented on how they loved my energy. Especially since it was well after 10pm.

The person checking me into my room asked to see my ID. I enthusiastically handed him my new license, which I had just renewed the week before. He exclaimed that I really brought the energy in my license photo too. The other person behind the front desk chimed in about it and mentioned that her driver’s license was from Hawaii. Which allowed me to drop some McLovin references. And we all had a SuperGoood laugh.

As we finished the check-in process the clerk handed me my room keys. They were to an upgraded room on the top floor of the hotel. Then he handed me my parking pass and said, ‘No charge for the parking tonight. Thank you for bringing such great energy to our hotel tonight.’

Key Takeaway

Your personal energy is one of the most valuable assets you can share with other people. You don’t have to be a rockstar or a motivational speaker to make people feel good. Just share your energy and your good attitude. It elevates moods. It transforms situations. It reminds us all what life feels like at its best. When you share your energy with the people around you, it helps them do the same. And the ripple effect helps make the world a better place. Heck, you might just get a better room and free parking out of it.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my book, What Does Your Fortune Cookie Say? from Ripples Media.

This week I was reminded of a valuable life lesson thanks to a Starbucks mishap.

On Thursday morning I met my great friend Roland ‘Rocky’ Larochelle for breakfast. We hadn’t seen each other for more than a year. When I arrived at the Starbucks he met me by the front door and we heartily greeted each other. It was a great start to the morning. Like Tony The Tiger Great.

Roland had already ordered, so I walked to the counter and ordered a breakfast sandwich and grabbed a chocolate milk from the cooler. Because chocolate milk is my jam. Then I made my way to the small round table where Roland was sitting with his vente coffee. As I sat down, excited to catch up on the past year with an old friend, Roland moved his coffee to the side of the table to make room for me. This is typically an uneventful act. But that morning, the act was most definitely eventful.

In the process of moving his tall and freshly full coffee, the cup tripped and tipped. In an instant, the entire drink splashed onto the table and then poured onto the floor.

The aftermath. It looks like the coffee spilled in the shape of Pangea.

That’s Just Life

These types of mishaps happen all the time. Things are constantly going wrong in both our professional and personal lives. How you respond to such events determines the tone of your life.

You can allow such incidents to make you angry, bitter, deflated or depressed. Or, you can recognize that these setbacks are an expected and unavoidable element of life. You take the hit and roll with it. Like Tina Turner. (That was supposed to be a reference to Proud Mary, not Ike.)

The filter you use to interpret your setbacks determines whether you are floored by them or strengthened.

The Response

For a brief moment after the spill, there was no response. It was like that moment after you see a flash of lightning before you hear the inevitable thunder. You know it’s coming. But you don’t know how soon it will hit. And you don’t know if it will rumble or crack.

Then it hit.

Roland and I both erupted in laughter. It was the best possible response. We recognized that our 20-year friendship had just added another funny story. A new layer. An event to talk about.

Roland is clearly a great guy to spill coffee with.

There is no use crying over spilled coffee. Even $7 coffee. So we moved our things to the next table and began the clean-up. We grabbed napkins and notified the barista-janitor behind the counter of the caffeinetastrophe that had just occurred at table #9.

Within 2 minutes there were no signs of the spill on the table or the floor. Just as the final drops were being mopped another Barista in her superhero apron appeared at our table and presented Roland with a replacement coffee that she had made without us even asking. Thanks, SuperBarsista! You saved the day!

Key Takeaway

Setbacks happen. Everywhere, all the time. It’s not your bad luck. It is life. And physics. Those things are constantly spilling your drinks, breaking your things, blocking your progress, and stealing your time. Just roll with it. These are the basic challenges in the game of life. Keep playing. It makes the whole adventure of life more interesting. It makes you stronger and more capable for the next challenge. And all those setbacks transform into stories. And sooner or later you realize that a good life is just a collection of good stories.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my book, What Does Your Fortune Cookie Say? from Ripples Media.

The great life lesson you can learn from these two stars.

Recently I did my best Alice In Wonderland impression and fell down an internet rabbit hole or two. First I looked up information on NBA star, Damian Lillard, the newest member of the Milwaukee Bucks. Then I looked up info on Travis Kelce, the tight end for the Kansas City Chiefs. Kelce has received a lot of attention lately for his relationship with Taylor Swift. There must be a lot of pressure dating Taylor Swift. Because you know going into it that if you break up there be a song about you. And you also know that you are never, ever getting back together. Like, ever.

Are you ready for this, Travis?

Kelce and Lillard have a lot in common, besides unusual last names. They are both amongst the very best ever to do what they do.

Lillard is a 7-time NBA All-Star. Kelce is an 8-time Pro Bowler. (Those 2 designations are equivalent in their sports. Because in basketball you star, and in football you bowl.)

They both make a shipload of money. Lillard will make $45 million dollars this season. Kelce will make $14 million dollars. (Note: The NBA plays 82 games per season and the NFL plays 17. Which means Kelce is actually paid more on a per-game basis. However, he is also more likely to spend retirement sitting in a dark room struggling to remember his catchphrase. So let’s call it a wash.)

Two Stars

But the other thing they have in common may surprise you. Coming out of high school they were both considered 2-Star athletes.

Damian Lillard proves that even if you are a 2-Star high school athlete you can still make $45 million a year and get to live in Milwaukee.

This means that the experts who evaluate potential college talent rated them both as 2-star prospects in high school. That’s not on a 2-point scale but on a 5-point scale. Said another way, there were 3 tiers of athletes considered better than them.

Yet, here they are. Both make millions of dollars playing their sport at the highest level and are considered amongst the very best at what they do. They make headlines. They date superstars. And perhaps more noteworthy, they are causing dudes like me to check out their Wikipedia pages on their lunch break.

Key Takeaway

Don’t believe the lack of hype. Believe in yourself and your abilities and skills. Believe in your self-improvement journey and potential. Believe that your mind is your most powerful weapon. Your mind determines what you are really capable of. It is not where you start that matters. It is the work you are willing to put in to get to where you want to go. Your will is the great equalizer. Until it is the great surpasser.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my book, What Does Your Fortune Cookie Say? from Ripples Media.

How positive and negative thinking end up in very different places.

As I drove south for spring break I kept noticing signs that I was entering different watersheds. A watershed is an interesting geographical designation. It means that a drop of rain that falls in that area will flow into a specific river, sea or other body of water. And while it is poetic to think about the flow of that pure drop of rain, the forces of a watershed work just as well on a spilled can of Mountain Dew or that 40-ouncer you poured out for your homie.

Attitude Flow

The same dynamics that govern water in a watershed also apply to your thoughts and attitude.

Negative thoughts land in a negative watershed where they will collect with other negative thoughts. They create a river of negativity that will naturally flow into a sea of negativity. And in that sea, everything sinks. No one wants to go there. Yet almost everyone ends up there at some point. Kinda like a funeral home. Or the Newark airport.

Conversely, your positive thoughts land in a positive watershed and will naturally flow into a river and ultimately a sea of positivity. That Sea of Positity provides boundless buoyancy. It is where everyone wants to be. And the cost of admission is simply a positive attitude.

Key Takeaway

Your attitude determines your thoughts. Your thoughts determine your future. This flow of thoughts into watersheds is a universal law as reliable as gravity. So choose your attitude carefully. Because it will dictate your destination.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my book, What Does Your Fortune Cookie Say? from Ripples Media.

How to respond to adversity like a good pilot.

Earlier this week I was on a flight from Milwaukee to Atlanta when the plane encountered significant turbulence. I wasn’t worried about my personal safety. But I was concerned about my MacBook Pro’s electrical circuits as the flight attendant passed a very bouncy cup of orange juice over my laptop at a low altitude.

After several long minutes of bouncing, I felt like a pioneer crossing the prairie in a covered wagon. Except this wagon featured wi-fi, a lavatory, and lighted signs and placards.

Finally, the pilot decided it was time for his State-of-The-Cabin address. He announced, ‘We are dealing with a lot of chop here. So we’re going to try to find a better altitude.’

I immediately loved the idea of finding a better altitude. Not just on a bouncy Boeing. But anytime you encounter chop that doesn’t come from a butcher.

When you find resistance and rough going, you can suffer through it. Or you can look for a better altitude. Which means trying a different path, adjusting your angle, or altering your approach.

Exploring different altitudes can help you find a better way to solve problems, reduce resistance, and connect with others people. But most importantly, exploring different altitudes can help you find the best attitude. And that often makes all the difference.

Key Takeaway

When things are bumpy look for another altitude. There are many different paths to take. Some are better than others. There is no single approach that works best all the time. But you won’t find a better alternative unless you look for it. Because a little trial and error is often the best way to find the best way.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my book, What Does Your Fortune Cookie Say? from Ripples Media.

Life is like a choir concert. Which part do you play?

Last night I went to a middle school choir concert. And I noticed that there are three types of middle school choir participants.

  1. The Non-Singers.

These kids are in the choir physically. And that’s where their involvement stops. Yes, they are on stage. But there is little to no effort given. They have shown up to prove that showing up may be half the battle, but it’s not the half that makes a difference. Occasionally these kids will move their mouths. This happens most frequently during the chorus of a popular song. But if you were standing next to them on stage you wouldn’t hear much more than lyrical breathing coming from their faces.

2. The Singers

These kids sing. (Hence the name of this category.) They are involved. They knew the words. Their mouths move. And they look as if they are on the stage due to their own free will. There are no this is so dumb looks from The Singers. There are also no I am so dumb that I accidentally ended up on stage amongst a bunch of singers all wearing white shirts types of looks from The Singers. They simply show up, do their jobs, and try not to fall off the risers.

3. The Performers

These kids are in the choir to perform. To entertain. To put on a show. These kids have energy and effort. They have passion and joy. (In fact, I think Passion and Joy were two of the 7th-grade girls in the concert last night. They may have been twins.) The Performers make you think that the concert is one of the best events of the year. The Performers look alive. They put thought and effort into their appearance. You can tell that they are feeling it. They make you feel it too.

Key Takeaway

Fill your life with activities that make you feel like you are The Performer. Lean into the work that gives you energy. Where the effort comes easily and joyfully. Where the smile is natural. Find work that makes you feel strong and capable of entertaining with your skills and knowledge. Spend your time participating in hobbies and recreation that you love. Not only are those activities enjoyable for you, but that feeling you feel spreads to others who see you at work or play. Humans are wired to feel the energy of those around us. This has nothing to do with actual skill. It is about attitude, effort and enjoyment. And it’s contagious.

*If you know someone who could benefit from this message, please share it with them.

+If you are interested in more messages like this, check out my new book What Does Your Fortune Cookie Say? from Ripples Media.

Are you listening to the right people right now?

When we were young we learned about proper nutrition in school. We learned about nutrients like vitamins, proteins and calcium. Foods were sorted into cliques called food groups. We discovered that our favorite foods like cotton candy, donuts and Cheez Whiz were nutritional ghost towns. While spinach, which was among the un-coolest foods, were the nutritional equivalent to Times Square on New Year’s Eve. Cue the Mariah Carey meltdown.

Eating the right things has a major impact on how we feel. As adults we know which foods we should and shouldn’t eat. We know which foods help us feel good, and which ones make us feel bad. #waferthinmint

But it is just as important to recognize the nutritional value of what you listen to. The music you listen to while lying in a hammock is different from the music on your workout playlist. Because what you listen to has a major impact on how you feel.

We all get to choose what we listen to. And who we listen to. And how much we consume.

Take a moment to evaluate your listening habits.

  • Are you listening to the right things right now?
  • Are you listening to the right people?
  • Are you hearing things that make you feel better or worse?
  • Is it helping or hurting your fortitude?
  • Is it positively impacting your mood?
  • Is it making you want to charge the hill or crawl in hole?
  • It is providing answers?
  • Is it inspiring good ideas?
  • Is it calming?
  • It is me you’re looking for? (Lionel Richie wants to know)

Selective Hearing

I have developed highly selective hearing. I have a hard time hearing that which doesn’t help. That which doesn’t get me closer to the answers, make me feel better, or give me something actionable to do. You can do the same thing. And it extremely helpful during challenging times like these.

Key Takeaway

Pay close attention to what you are listening to right now. And who you are listening to. Become a picky listener. Listen to learn. Listen to become energized and inspired. Listen for the good stories. Listen for the positive outlook and the great advice. Remember, You get to choose what you tune in and what you tune out. And the results are significant.

*If you know someone who could benefit from this message, please share it with them.

The great value of sunshine people.

Last Wednesday afternoon the doorbell rang at my house. I didn’t panic. Instead, I calmly got up from my desk and walked through my house to the front door. Just like I was trained to do. Based on the time of day, past experience, and that fact that only authorized professionals should be ringing your doorbell right now, I expected it was our mailman, Mike. It was either him or some rascally kid was leaving me a flaming bag of dog poo.

Mike

Luckily, when I opened the door Mike was standing on my front porch. He had a very special delivery for me. And it wasn’t a flaming bag of poo. Truth be told, I have no idea what was in the boxes and envelopes that Mike delivered that day. The most valuable thing Mike brought to my house wasn’t in a package. It was his I-am-so-happy-to-see-you smile.

Every time I see Mike he is like a ray of sunshine. He emits such positive energy that he makes me want to send boxes to myself, just to see him show up at my front door. Because you can’t help but feel good when you are around him. Its his super power.

Right now, as we are sheltering at home, a smile from the outside world is a rare and welcomed treat. A treat that many people are having a hard time serving up during the COVID-19 Circus World Tour. Today, there seems to be an optimism shortage. Which makes sunshine donors like Mike even more valuable. Because good vibes are even more important and more impactful now than ever.

Key Takeaway

If you are a naturally positive person make sure to share your sunshine with others. If you need a sunshine donor, reach out to someone you know who has an abundant supply. A friendly smile and a warm hello go a long way to offset the news media’s focus on the bleak. An optimistic perspective is like a breath of fresh air to others in your orbit. So if your light is glowing bright, let it shine, let it shine, let it shine. It will illuminate a brighter path for others to follow. I know. Because right now I wanna be like Mike.

*If you know someone who could benefit from this message, please share it with them.