The great value of scheduling your Saturdays and Sundays solid.

For most of us, the weekends are our free time. But when you consider that time is your most precious and un-renewable resource, wasting your free time comes at a very high cost. That’s why I employ time investment strategies to help me get the most out of my days.

Yesterday, was a Saturday on my part of the planet. And I only really had one must-do obligation. But I scheduled my entire day on a calendar so that I could get the greatest return on my free time. Here’s what it looked like.

Adam Albrecht’s Yesterday

6:30am Wake Up (I set my alarm for no later than 6:30am every Saturday, Sunday, Holiday and Vacation Day.)

6:45am Read Principles by Ray Dalio (It’s not about Victoria’s family or leaders of high schools)

7:45am Take Ava to driving lessons (I dropped my little girl off to drive around in a car for 2 hours with a dude I had never met. She said the strangest part was that he was listening to sports talk radio. And commercials about erectile disfunction came on at least 3 times during her drive. #awkward )

8:10am: Eat Breakfast (3 eggs)

8:30am: Finish Planning My Day (This is when I finished out my calendar)

9:15am: Clean Bedroom/Bathroom and Laundry (Every Saturday morning I make sure to clean up the stuff I didn’t put away properly during the week. Don’t give me too much credit for the laundry. That’s mostly to-and-from laundry room stuff. Dawn doesn’t trust me to do much more.)

9:50am: Pick up Ava and run to the library. (Ava was alive. And her arms were tired from all the 10-and-2ing. We dropped off Chronicles of Narnia books and picked up 3 science project kits for the kids. Yep, we are those parents.)

10:15am: Yardwork (The kids picked up sticks and I mowed the lawn for the first time this spring. It felt good to get back in the saddle of my John Deere lawn tractor. #shethinksmytractorssexy)

12:00pm: Magnus’ Lacrosse game (First game ever. Only 4 practices to prepare. They won 6-1.)

2:00pm: Eat lunch

2:30pm Nap (I scheduled this)

3:00pm Work on T-shirt Business (I love making t-shirts. And I have bigger plans in the works. Which I worked on at 3pm yesterday.)

3:30pm Organize next steps on my book (I have written a manuscript for my first book. And I needed to focus on what needs to happen next.)

4:00pm Plan next steps for Tucker Hill Properties (The property investment business Dawn and I started has some serious work in the works right now.)

4:30pm Go to the gym with Ava and Johann (My kids and I lift weights together 4 times per week.)

6:15pm Dinner (I eat. It helps me stay alive)

7:00pm Walk with Dawn (We take a regular 1.5 to 5-mile walk-and-talk. It’s good for marriage.)

8:00pm Family Game Night (Mexican Dominoes)

9:00pm Reading (This is the only thing on the calendar that didn’t happen. Because game night went until after 10pm. Then I worked on a puzzle for 20 minutes instead. Because I am a party animal.)

The Result

By scheduling my Saturday full and putting it into my Google calendar I made the most of my day. I prioritized my activities, which were a combination of work, play, togetherness, exercise, and responsibility. And aside from my evening reading, my day went exactly as planned. The time felt well invested and purposeful. And I moved a lot of my important trains forward.

Key Takeaway

Schedule your free time. By making a specific plan for your evenings, weekends, and vacations you will make the most of your ever-dwindling time. It is a great way to feel productive. Yet it lets you bake in your perfect combination of work and play. Plus, by utilizing a time-blocking calendar you face the reality of how much can actually be accomplished in a day. No overestimating. No underestimating. Now if you’ll excuse me, I need to finish this up. I have a lot of other things to do today.

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Why you should embrace the bumps and the resistance.

Humans are full of potential. We are loaded with more energy and ability than you can possibly imagine. Unless maybe you are John Lennon.

Thomas Edison said, “If we did all the things we are capable of, we would literally astound ourselves.” It was that type of enlightened thinking that enabled Edison to invent both the modern light bulb and the ‘How many does it take to screw in a light bulb?’ jokes.

As you work to become all that you can be, like the United States Army, you will encounter bumps and resistance along your journey. It is important to recognize the full value they provide. Because humans are like matchsticks. #RobThomas We are meant to be set on fire. It is the bumps and the friction we encounter that create the sparks and the heat that ignite us. It is the adversity and struggle that strengthen us and bring out our best. Like Budweiser in 1984.

Key Takeaway

Embrace the struggle. Value the resistance. Don’t avoid it. Go through it. It helps reveal all that you are capable of.

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***If you think 3 asterisks are too many, you are probably right.

Do you have a pre-game hype ritual?

We’ve all seen pre-game introductions before sporting events to get the teams and the fans excited for competition. They typically involve some combination of lights, video, music, smoke machines, pyrotechnics, pom-poms, well-caffeinated announcers, and a deer. (Actually, the deer may only be a Milwaukee Bucks thing.)

However, hype routines should not be limited to sporting events. Because each day of your life is a game. Every day is a challenge to see how much you can accomplish. The more you can do to hit the day prepared to perform the more you are likely to achieve. #LetsDoThisThang

If there is one thing I am good at it is hyping myself up. In the morning as I drive to work I inspire myself with either an audiobook related to success or self-improvement, a podcast on the same topic, or music that gets me ready to perform. Sometimes it’s a cocktail of 2 or 3 of those elements. I would also be willing to bet there is more singing and clapping in my car than in the average Honda.

Once I get to the office, (or bust into my home office like I own the place) I launch my computer and crank up more hype music as I create my success list for the day. At the header of my list, I include a collection of my personal goals and personal success mantras. By the time my list is complete, I have worked up the needed attitude, energy, and inspiration to make the most of my day. I am like my own Michael Buffer. And I am now ready to rumblllle. #DingDingDing

Key Takeaway

Hype routines are not just for NBA players, boxers, and concertgoers. Pump up your own jam every morning with a routine that gets you excited and inspired to perform at your best. Remember, every day of your life is a game. Prepare your mind to make the most of it.

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Are you surrounding yourself with the best people?

If you are growing and developing at a rapid rate, you are likely to outgrow your peers. That means outperforming and outranking friends and co-workers who are your age. It means that the professional group you belong to will someday feel less stimulating and helpful. It’s what happened to Doogie Howser in daycare.

As you learn, grow, and advance you will need new peers to support, inspire and push you. Seek out those who are already at the next level. Or 2 levels up. Put the power of positive peer pressure to work for you.

Jim Rohn once said, ‘You are the average of the 5 people you spend the most time with.’ (Actually, I bet he said that a whole bunch of times because it’s a really good line.)

Attitudes and expectations are contagious. Surrounding yourself with ambitious and accelerating humans is like sharing a lollipop with someone who has Chicken Pox. (Or huffing with someone who has COVID-19.) You are likely to catch what they have. Which makes you more likely to do the things they do. Like UB40 said.

Key Takeaway

Pay close attention to your peer group. Seek out the best people to spend your time with. Find others who have been where you are going. Or people who are on their way now. You’ll travel farther and faster together.

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5 Random Observations From Vacation.

I’m on vacation this week with my family. We loaded up the Family Truckster and headed south for a week of warmth and adventure. But there is no Wally World for us. This trip is actually last year’s spring break beach trip that got canceled because of the plague. One year later we are certainly enjoying it more than we would have last year.

I have had a lot of time to think over the past few days. Here are 5 random things I’ve been thinking about during my time away.

  1. The work must go on. Even when I am on vacation there is work to do. It is what you sign up for when you become an entrepreneur. To minimize the impact on my family I work early, or late, or both. I am thankful for all the work to be done. I don’t believe in work-life balance. I believe in work-life integration. My vacations are evidence of this. I appreciate my team at The Weaponry who keep things running while I’m away. I’m also thankful for my family who understands my work commitments. They enjoy having food, clothing, and shelter too. And they see how having a job helps pay for such things.

2. Your family role is part of your career. Your role within your family is your most important role of all. You should view your parental and spousal job performance as part of your career success. You need to take it seriously or you will be the only one at your funeral. Seriously.

Me and my 3 interns catching the Baylor vs Gonzaga game.

3. My people are everywhere. I am at the beach in Florida. And I discovered several friends nearby. My former Engauge co-worker Raghu was in a hotel room right above mine. (We first talked on the balcony.) Our across-the-street neighbors from Atlanta, Christy, Kevin, and Fam, are less than a mile away, and we had lunch with them yesterday. Our Columbus, Ohio friends Troy and Katie are just down the beach a piece. So we had dinner with them last night. Running into your people randomly makes the world feel smaller. And better.

The Allens and the Albrechts: Brought together by spring break and alphabetical order.
Raghu isn’t as good at smiling as I am.

4. Boogie boarding is my jam. If I am on vacation at the beach I am boogie boarding. It represents everything you need to know about life. It’s about positioning yourself well, being prepared when opportunities come along, enjoying the ride, and laughing off the crashes. Oh, and if you are not careful you could lose your britches. For more on my life lessons from boogie boarding read 16 important life lessons I learned from boogie boarding.

Skimboarding is my daughter Ava’s jam. I don’t have a pic of me boogie boarding. No one really wants to see that anyway.

5. Funny things happen every day. Each night my 10, 13, and 15 year old kids love to recap all the funny things that happened each day. There is no shortage of funny things to talk about. It’s a great reminder that life is either a comedy or a tragedy, depending on which things you choose to focus on. I choose the funny.

Thanks for reading. I hope your day is full of meaningful work, friends, family, and funny.

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How habits help you do things you don’t feel like doing.

Excuses are easy to find. They are everywhere. Like Subway sandwich shops. And they can get you out of doing just about anything if you let them. But like James Taylor said, don’t you let them.

For years now I have committed to writing and sharing 3 blog posts per week, every week, for however many weeks there are in a year. (Which is like, 76 right? Or is that how many trombones lead the big parade?)

But today is Easter. And it’s a Sunday. (It seems like Easter falls on a Sunday a lot. Like Chick-fil-A cravings.)

Plus, I am on vacation. And I have a hundred other things I could be doing.

But, here I am, writing anyway. And you’re reading my Easter morning post. (Thank you!) Because I’ve developed a habit.

Habits destroy excuses. Because habits make actions automatic. They help you build momentum. Because once you get the flywheel turning you don’t need willpower, or discipline. You just do it. Like Nike. Or like one of Pavlov’s drooling dogs.

Key Takeaway

Turn your most important actions into habits. Science shows that by the 60th repetition an action becomes a habit. After that it is easy to keep your commitment. So develop your habits. Keep showing up. Keep coming back. Keep working, or writing, or exercising, or chopping wood, or whatever you have committed to do.

And special thanks today to my man Jesus. I appreciate you Bro! I’ve been using the Forgiveness of Sins you gave me everyday too.

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How to turn your setbacks into success.

Progress is not linear. It zigs and zags. It stalls. It reverses. In fact, progress moves like a good 1980s breakdancer. It often leaves you spinning on your head. And wondering why you are carrying around a large piece of cardboard, and a boombox.

But don’t fear the setback. Setbacks are a profit center. Because, like Alanis Morissette said, every time you lose, you learn. Which means that setbacks are full of education, growth and things you, you, you oughta know. They make you smarter and stronger if you let them.

Obstacles, challenges, and losses provide game film to study. They reveal weaknesses, vulnerabilities, and flaws. And they teach you how to strengthen your weaknesses so you can overcome challenges the next time you face them. Luckily, life supplies a Hong Kong Buffet of challenges to overcome. So you will always have more opportunities to put your loss-based learnings to good use.

Key Takeaway

Don’t lament the setback. Embrace it. Dissect it. It provides a very specific, high level course in personal or professional development. Enroll in that class. Take good notes. You’re sure to come out smarter and more prepared than you started.

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Are you sinking, floating, treading water or swimming?

How is your life going?

How is your career going?

How often do you stop and ask yourself these questions?

(And how often do you get asked 4 rapid-fire questions to start an article?)

Self-Evaluation

If you don’t perform a simple self-evaluation regularly you are likely to waste valuable time and energy moving in the wrong direction. Or not moving at all. And honey-child, your time is far too valuable to be wasted.

The 4-Mode Method

We are always in one of these 4 modes: Sinking, Floating, Treading Water, or Swimming. (We are also sometimes in pie à-la-mode, but that’s a different story.) Use the following criteria to determine how things are going at any given point.

Sinking

Sinking means you are not keeping up with the most basic requirements. You are falling behind. You are regressing. You are deeper in effort-debt each day. Sinking is failing. Untreated health issues, substance abuse, and other addictions can all contribute to sinking. Without an intervening act, sinking will lead you to the bottom of the pool. If you are sinking you need help. Don’t be afraid to ask for it. If you don’t, sooner or later you won’t be able to ask for anything again. (That went dark quickly…)

Do you sink you are sinking? (Ask in your best German accent.)

Floating

Floating means you are putting in the minimum effort. You are waiting. You are doing nothing to improve, grow, or progress. You are simply letting external forces have their way with you. Floating leads to a lot of regret at the end of your days.

Don’t be a floater. Also, don’t wear a white shirt in the water.

Treading Water

Treading water means you are putting in an effort. You are expending energy. But it is ineffective. All of your motion is simply enabling you to hold your current position. Your intention is good. But your results are not. It is like floating but with a terrible return on your calories burned.

Treading water is motion without results. It’s also what people are doing in scary movies before the underwater thing attacks.

Swimming

Swimming means you are making progress. You have forward movement. You have coordinated efforts. Swimming means that you have discovered a repeatable process that works. You have direction. You have a goal and you are working towards it.

Just keep swimming.

Key Takeaway

Always be swimming. Know what you want and work to get it. It’s the only way to get ahead. And it’s the best way to make the best use of your time.

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Why adults should tap into the power of playing Pretend.

When I was a kid we didn’t have electronics. Check that, we had one television in our living room. It had no remote control, so you had to get up and go to the TV to change the channel and volume, or to fix the vertical hold. I didn’t have any video games. Our only phone was wired to the wall. And the only fun things you could do with the phone was prank call your friends, or dial 867-5309 and ask for Jenny.

The Pretender

As a result of my Amish-ish youth, I had to find other ways to fill my time. One of my go-to activities was playing Pretend. It worked like this: I pretended I was someone else with a more interesting life than my own. That’s pretty much it.

My pretending covered a wide range of roles. Sometimes I pretended to be a farmer, doctor, astronaut, or soldier. Other times I pretended to be a professional athlete or a cowboy. I used to pretend to run a chapel in my basement. And my older sister Heather and I even used to regularly play (wait for it…) Brother and Sister! We played together the way we saw brothers and sisters play on TV, or in the movies. Which meant that we got along better and did way more adventurous stuff.

Today I am full-grown-ish, yet I still play Pretend. Because I now recognize that if you play Pretend long enough, and really commit to the part, you can make things happen for real.

How it has worked for me.

College

In college at The University of Wisconsin, I pretended I was going to be an advertising creative. So I declared a major in journalism to learn about writing, strategic communications, and the other isms behind journals. I also declared a psychology major, because I wanted to know more about human thinking and motivation. I realized that declaring a major is simply a fancy name for playing Pretend. Just like kilt is a fancy name for man-skirt.

Entrepreneurship

In 2015, at the height of my employed career, I started pretending I was an entrepreneur, and that I owned my own advertising agency. So I started doing all the things I thought entrepreneurs do. I read books about launching and running businesses. I hung out with successful entrepreneurs. I wrote down all my plans. And I talked to people as if I was a real entrepreneur. Suddenly, real people started asking me if I could do work for them with my pretend business. When that happened, my pretend business instantly became a real business. Just like Pinocchio became a real boy. No lie. And no strings attached. Today that business is called The Weaponry.

Blogging

About the same time, I also pretended that I was a blogger. So I did what I thought real bloggers did. I went to a blogging website called WordPress.com, I created a pretend blog, and I started writing pretend posts. Then, after I had written 5 of those, I started publishing them. Within minutes people started reading them. You, my reader-friend, are proof that I am a real blogger. Because you are most certainly a real reader. (Maybe you could write ‘Real Reader’ in the comments to confirm my Real Reader hypothesis.) My blog has now been read in nearly 130 countries around the world. (Because there aren’t 130 countries crowded into one part of the world).

No ending to the pretending.

Today, I am playing Pretend more than ever. Over the past year, I have pretended to be a cartoonist, an author, a community organizer, a high school track coach, an investor, an employee of a tech start-up, a t-shirt maker, and the owner of a food business. All of these things that I have pretended to be are now in various stages of reality. Just like Kanye West.

What About You?

Are you pretending to be who you really want to be? Are you pretending to do the things you really want to do? It’s easier than you think. Just act like you did when you were a child. You knew what to do then. Simply do the same thing now. And if you pretend all the way, you will get all the way to what you were pretending to be. Just like Jackson Browne. Or Chrissie Hynde.

Key Takeaway

Never stop pretending. It is the first step to creating. It is how you activate your beliefs, manifest your dreams, and live into your vision. Because when you pretend hard enough everyone will take you seriously. Including yourself.

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To accomplish more, learn to quiet your curiosity.

Curiosity is a powerful force. It drives creativity and innovation. It fuels growth and understanding. It inspires us to challenge assumptions and explore new frontiers.

However, just as curiosity can be highly detrimental to cats, it can also be the kryptonite to your success. Because unchecked curiosity kills focus. And focus is the key to progress.

When attacking your work you need a singular focus on the task at hand. (Even if you are in a relationship.) Curiosity is constantly working to distract and disrupt your focused efforts. Like a gremlin. Or The Noid that used to ruin your pizza in the 80s.

Curiosity, paired with the access to infinite information and endless rabbit holes at your fingertips, means that a fleeting thought or a sparkle of a question in your head can be instantly acted upon. By following your curiosity you destroy the momentum, thinking, and effort that pays off in the form of progress, creation, and accomplishment.

You have to train yourself that curiosity is not to be acted upon when you are in total focus mode. Or what I call ToFo. Which is when your most important gains are made. You need to fight curiosity like you would defend your house if you wore Under Armor. Or the way you would combat an opponent during competition.

It is valuable to train your brain to take greater pleasure from defending itself against the sirens of curiosity than from the scratched itch of answering trivial questions. Learn to recognize the negative influence of ill-timed curiosity. And don’t be afraid to tell curiosity, ‘You be illin’. (Just like I told spellcheck that it must not be a Run DMC fan.)

The Question

Ask yourself, ‘If I pursuit this curiosity now, will it distract me from more important work?’ When the answer is yes, simply don’t pursuit the answer. That simple act of denial will help you accomplish more every day..

Key Takeaway

Curiosity is a double-edged sword. While it drives innovative thinking, it often distracts us from our most important work. Make social media, search engines and other curiosity sucks off-limits during sessions of Total Focus in order to enjoy maximum progress. Put in the mindpower needed to accomplish the task at hand. Keeping curiosity at bay is the single greatest step you can take to accomplishing more. Focus on feeding your focus. There will plenty of time for curiosity when the work is done.

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