My first book is published!

I have always wanted to write a book. In fact, I have envisioned myself writing a whole shelf of books. But I could never seem to find the time to make it a priority. My other responsibilities as a business owner and parent seemed to keep getting in the way. (But based on the headline you read that drew you into this story something must have changed, right? Indeed it did.)

On March 16, 2020, the world went into lockdown mode. There was almost nothing to do outside the home but shop for groceries, hunt for toilet paper, and resanitize your hands, again. During that strange time, I started pulling together ideas for 3 different book concepts I considered writing.

Then, in April of 2020, the Governor announced that the state of Wisconsin would be locked at home until May 26th. My first reaction was that this was a real load of lemons. Then, like Hulk Hogan refusing to remain on the mat, I recognized that it was Country Time! Time to make some good old fashion lemonade!*

Within minutes of learning of the extended lockdown, I recognized the gift I had been given. It was the perfect time to focus on writing the first draft of my first book. Then I gave myself a false deadline. Because that is how I get myself to do big things I am not required to do.

My self-imposed deadline: Deliver a full first draft of my first book by May 25th, 2020. (Which is also my birthday.)

On my birthday I gave myself an epic gift. I had a 50,000-word rough draft finished. By December 30, 2020, I had a second draft written. I spent 2021 learning the publishing process.

Today, I am thrilled to say that my first book is fully baked, birthed, bound, and buyable. Even better, I really love the book.

I was tracking the delivery driver on Sunday and greeted him in my driveway like a long last relative. #BrothersGottaHug
The first time I held my paper baby in my hand.

My goal in writing this book was to make sure that everyone who reads What Does Your Fortune Cookie Say learns a little, laughs a little, and lifts a little. It’s a very positive and optimistic book that offers 80 life lessons that have the power to contribute significantly to your happiness and success. These are all things that have really worked for me. And I wanted to share them because I believe they will work for anyone who applies them.

But I also wanted to write a book that was fun and easy to read. The chapters are quick and enjoyable, punctuated with humor. The book contains several made-up words that spellcheck and my proofreader didn’t know how to process. Which was fun for me.

It is smooth like a baby book’s butt.

My friend Jeff Hilimire told me that when he read the book he laughed out loud every other chapter. I found that to be far more rewarding feedback than winning a Pulitzer or a Newberry. In fact, I think we should have a Giggler Book Award for good books that make us laugh. We could put a gold foil laughing-till-you-cry emoji on our book covers. I would buy all of those Giggler books.

Showing my boys my book. Seeing this picture I am reminded of the great influence we have on our children. And that I really need to get us all haircuts.

The Details

Title: What does your fortune cookie say?

Subhead: 80 Life lessons the universe is trying to share with you.

Publisher: Ripples Media

Length: 290 pages

Where: You can find it on Amazon by clicking this link.

Format: Kindle, paperback, and hardcover.

Also: I have bulk-ordered both paperback and hardcover copies for promotional activities, for those who want signed copies, for book talks, speaking engagements, and for bribing librarians to drop my late fees.

My wife Dawn, reading my thank you to her in the back of the book. Although she is a fast reader, she may have skipped a few pages to get to the end.

What’s Next:

Now I’ve finished running the writing marathon. Which means I start running the book promotion marathon. I expect to learn a ton along the way. I plan to share my learnings so that everyone can benefit from my experience. Because I want you to be smarter and better prepared when you’re ready to write and publish your book. Everyone has a book in them. Including you.

The front cover. Thanks to my teammate at The Weaponry, Joe Kayse for the design. And thanks to everyone who voted on the cover design. This was the runaway winner. Like Julie Roberts in that movie where she wouldn’t get married.
Some nice things people are saying about the book. You can scan that QR code and it will take you to a website about the book. Or visit fortunecookiebook.com.

Key Takeaway

Set big goals for yourself. Then create false deadlines to help you achieve those goals. Keep taking small actions. Those actions keep adding up. And before you know it your words turn into sentences. Sentences turn into paragraphs. Paragraphs turn into chapters. And chapters turn into a book worth reading. The story of your life works the same way. So write a little more of it every day.

To learn more about the book, or order your own copy, visit my page on Amazon by clicking here.

*For younger readers, this is a pop culture reference to an ad campaign for Country Time Lemonade from my childhood. Country Time was what we drank when we weren’t drinking Kool-Aid. We didn’t have your fancy Capri Suns and juice boxes.

The path to perfection is like making pancakes.

I am not a perfectionist. Perfectionism is a curse. While it pushes you to create the highest quality result possible, it is paralyzing. Because life is not perfect. And if you need it to be you are highly unlikely to get the first version of a new creation out the door in time to make a difference. A difference to you, to the world, to those you can serve.

Instead of a perfectionist’s mindset, I have adopted a pancake-making mindset. If you have ever flipped a flapjack you would bet Mrs. Butterworth that the first pancake won’t turn out quite right. There is some combination of temperature, oil, and griddle seasoning that can’t seem to get synchronized in time to make that first pancake just right. So it always falls short of the glory.

But don’t let that frustrate you. Ask yourself, ‘What would Denny of Denny’s do?’ (#WWDODD or simply #WWDD)

The Prince of Pancakes would work through that first pancake and get to the next round of griddl’n. Because the improvement in the next batch of pancakes is always remarkable.

Real World Example

Right now I am putting the finishing touches on my first book called, What Does Your Fortune Cookie Say? And I can’t help but think that I have done something wrong in the creation of this book. Maybe I should have made it different in some way. Maybe it should have been longer. Or shorter. Or funnier. After all, I never sprayed milk out my nose while proofreading it.

Maybe my dedication is off. I reworded it about 25 times. (Which shows my dedication to my dedication.) Maybe my bio is too unbio-y. Maybe I didn’t finish it early enough, which caused me to miss the bulk of the holiday gift-giving window. Maybe I shared too much value and would have been better off splitting it into multiple books. Like a cliffhanger-ending double-episode of The Dukes of Hazzard. #yeeeeehaw

Instead of letting my second-guessing about the book stop me, I’ve pushed through. It is my first pancake. I have to make it to be ready for something even better to follow. The second printing of the book would be better. The next book I write will certainly be better in some way.

I have no shame or embarrassment in this. Neither should you. It is how life works. You go and do and try and learn and improve. You can only do what you can do with the conditions as they exist. Each new attempt means that you add more experience to the conditions. Which gets you closer to the ideal. It is the process of perfecting over time that I enjoy. Like a good pancake, covered in real Vermont maple syrup.

Key Takeaway

Don’t be afraid to make your first pancake. It will be less than perfect in some way. But simply by making the first one you will improve, learn, and grow. That is how you make amazing things. Make your first version, and let the challenge of improvement drive you to keep improving. Keep stacking up your attempts like pancakes. It is the true path to perfection.

*If you know someone who could benefit from this message, please share it with them.

Have you written a book? Or want to?

I am in the final stretches of publishing my first book titled What Does Your Fortune Cookie Say? And there is still so much I don’t know about publishing and successfully promoting a book. However, I know how to ask for help. And I know there are a lot of published authors in my universe. If you are a published author I would love to have you join an Author’s Zoom call.

We’ll talk about your author’s journey. Which is like a hero’s journey if authors were heroes, fighting for those in need with word processing software. We’ll discuss what went right, what went wrong, and what you would do differently next time. You know, the basic advice you would give to pre-published you with the wisdom and experience of authorized-you.

The Author Zoom will be author-to-author education. It will also be a chance to promote your book. Which is reason enough to attend. #amIright

The preliminary discussion guide:

  1. Tell us about your book?
  2. How did you publish it?
  3. What was the best thing you did to promote it?
  4. What did you do wrong?
  5. What were your most important learnings?

If you are a published author and would like to join, please leave a comment, or message me directly here or at adam@theweaponry.com. I plan to have this Zoom call in December so that we can all hit the new year with actionable new knowledge.

Epilogue:

If you haven’t published a book, but have been thinking about it, and would like to join the Zoom as a student, please let me know. And please pass this along to any authors or aspiring authors you know. And if you know any Arthurs, let’s get them there too.

I have finally seen a digital copy of my book.

I am in the process of publishing my first book called, What Does Your Fortune Cookie Say? The book, which has been picked up by independent publisher Ripples Media, shares 80 important life lessons the universe is trying to share with you. Fortunately, the universe shared them with me first and asked me to share them in both hardcover and kindle form. (The universe can be very prescriptive.)

Today, I am far from the romantic notion of writing a book. The fun and fulfilling creative process, and storytelling part of book writing are done. Now I have plunged deep into the mechanics of publishing. We are kerning and leading and deligaturizing. It’s a real literary party up in here.

Learning

I am learning a lot. Including that I am not nearly as irritated by my proofreader as she thinks I have the right to be. I value her like a friend who tells you when you have spinach in your teeth. Or that your fly is open. Or that you have spinach in your fly.

The PDF

I met a fun milestone last weekend. I received a PDF of the fully typeset book on Saturday morning. It was incredible to see a digital copy of the book. It finally looks just like a book. Or at least a Flat Stanley version of a book.

What Does Your Fortune Cookie Say? is about 50,000 words, which I was told is a good number to hit for a full-fledged book. (And I don’t want to write an empty-fledged book.) However, I was surprised to discover that the book is 280 pages long. That seems like a lot to write. Which I guess I did.    

On Sunday, I sent a PDF of the full book to some trusted friends to provide a review for the book jacket and for Amazon. It marks the first time anyone but me, my editor, and my proofreader has been able to read the entire book. I felt like a chef at a restaurant sending a new dish out to the dining room for the first time. I hoped the dishes wouldn’t be hurled back at the kitchen door by an angry mob of tastebud-abused patrons. 

The Feedback

I have started to receive their reviews and I am blown away by the things they are saying about the book. They are digging it. They are finding valuable takeaways. They find it to be a quick, and enjoyable read. And I am relieved to not be ducking e-books hurled at my e-head.    

Key Takeaway 

Create that thing you always wanted to create. Share it with the world. Find your proofreader and editor types to help you focus and sharpen your ideas. Your trusted inner circle will provide feedback to help you strengthen and propel your work. The world will be better with your contribution. And you will be better for having shared it.

*If you know someone who would benefit from this message, please share it with them.

The end of daylight saving is a great time to start your next big thing.

In 2005 I went to Iceland during the summer solstice to film a TV show. It was an incredible experience. On the flight from Minneapolis to Reykjavik, I watched what should have been the sunset through my airplane window. But instead of setting, the sun bounced off the horizon and went back up. And I knew I wasn’t in Kansas anymore.

The sun never set the entire week I was in Iceland. It never got dark. And we never got tired. It was fun and energizing, like being in Vegas. Except the buffets were mostly fish, lamb, and rhubarb.

The atmosphere created a natural high. It was as if we were binging life through the nonstop outdoor activity. However, I couldn’t help but wonder what the counterbalance to this experience was.

I asked our producer Sven (of course his name was Sven) what people did during the winter in Iceland when it was cold and dark for long stretches. He told me that winter was wonderful because people spent a lot of time on their projects. On creativity, reading, art, and making things. And keeping each other warm (wink wink).

Now is a great time to get comfortable and create. But don’t think too much about the weird bird statue in the corner.

The End Of Daylight Savings

Today marks the end of daylight saving time in the United States. Which means it will now be dark by the end of the typical workday. Plus temperatures are dropping and in many parts of the country, snow could arrive any day now. That is unless global warming gives Mother Nature Alzheimers and she forgets.

The Indoor Season

Today we all transition to our indoor season. Which should be just as exciting and interesting as the warm and sunshiney months. Because now is the perfect time to start new projects, or resume those important projects you couldn’t carry while wearing flips flops and bikinis or board shorts.

Create

Now is the time to focus on creating businesses, writing books, reimagining your home, painting, and drawing. Now is the time for making music and playing instruments, even if you’ve never done it before. Because you can learn anything online.

The indoor season is the perfect time to plan your next vacation, your next adventures, or the next chapter of your life. Enjoy the time to think, and to do all the things that thinking inspires you to do.

Key Takeaway

Reframe the way you see the darker and colder part of the year as the exciting indoor season. Embrace and enjoy all of the additive elements it offers. Tap into your creativity and make new things. Think, read, write, and learn. Challenge yourself to make progress towards larger life goals that demand the type of focus the indoor season affords. And let the sunshine of spring find an even better, happier more fulfilled version of you.

*If you know someone who could benefit from this message, please share it with them.

What would the author’s bio in your book say?

I am in the final strokes of writing a book called What Does Your Fortune Cookie Say? Today I have to write my author’s biography. It’s what people who only have time for 2 syllables call a bio. It’s a 150-200 word summation of why you should give a hoot about what this owl has to say.

It’s harder than it sounds.

This task didn’t sound that challenging to me until I sat down to write it. Sure I know who I am. I have been there for all of my major life events. I tell the short story of me frequently when I meet new people. And sometimes when I meet used people.

However, I am not often trying to convince strangers that I am an expert on self-improvement. What would I say? That I used to be a lot worse? That they should have seen how bad I started out? That in the very beginning I couldn’t even walk, talk, feed myself, or hold my bladder?

My Wife’s Formula

What credentializes me to share my self-improvement and personal growth tips? When I asked my wife Dawn this question she replied quickly with the following succinct summary:

Your Positive Attitude. + Perpetual Self-Education + Life Experience + Professional Success + Athletic Success + Degree in Psychology + Story Telling Skills = Credibility

I thought that was a pretty good summation. I also thought maybe she is the one that should be writing the book. Or at least my bio.

Positive Attitude

It is challenging to summarize my positive attitude, despite the fact that my personal buoyancy is likely one of my greatest and most distinguishing assets.

Perpetual Self-Education

This is also hard to summarize. There are no degrees, certifications, or student loan debt for self-education. Yet my self-education far exceeds my formal education in breadth, depth, and applicability.

Life Experience

This is super important. Yet impossible to summarize within a 200-word bio.

Professional Success

This is easier. I started my advertising career as a junior copywriter. I worked my way up the creative ranks until I became the Chief Creative Officer of a 275-person ad agency. I helped lead the sale of that agency to the giant advertising agency holding company, Publicis. Then I became the lead creative of the largest ad agency in Atlanta.

I have worked on iconic brands including Reddi-Wip, GNC, Nike, Coca Cola, Dasani, Nationwide Insurance, Wells Fargo, UPS, Hertz, Safelite, Mizuno, Bob Evans, Chick-fil-a, Universal Studios, AMC Theaters, Volvo, SeaDoo and Ski-Doo.

I became an entrepreneur in 2016 when I took a big bet on myself (and my amazing future teammates) by launching the advertising and idea agency The Weaponry. Today we have more than 25 clients across the United States, as well as in Canada and India.

Athletic Success

I was a 2-time New England high school track and field champion in the discus. The second time I won was just 8 months after having anterior cruciate ligament reconstruction surgery. I also broke the New Hampshire State record in that meet. I went on to throw the discus and the hammer at The University of Wisconsin, where I started as a walk-on and finished as a captain of a Big Ten Conference Champion team. I ended my career at UW as the #4 discus thrower in school history and #1 in the hammer. In fact, everything I know about self-improvement, goal achievement, and overcoming setbacks can be summarized in this section. 

Degree in Psychology

I have a Bachelor of Science degree from the University of Wisconsin. I learned a lot about the power of attitude, resilience, growth and happiness. In fact, Abraham Maslow, whose hierarchy of needs is foundational to modern psychology was also a product of the UW Madison Psychology program.

Storytelling Skills

I like to share stories. But I don’t know how to tell a story about telling stories. I am hoping the book will do this for me.

Key Takeaway

It’s valuable to think about what makes you worthy to write a book. Why should others turn to you as an authority? What makes you a trusted source? Perhaps we should all spend more time considering our credentials before we offer our advice and opinions. And maybe it’s not quite so simple. Because the world is full of wise souls who lack the proper credentials but are rich with the proper perspective. And maybe you are one of those people. So write and share anyway.

*If you have any good ideas on things I should include in my bio, please let me know. If your thoughts are simply intended to make me laugh, all the better.

To make progress on your life goals, focus on them one at a time.

When you were little you started dreaming of all of the great things you would do in your lifetime. You thought of the great jobs you would have. You imagined the feats that would make you famous. You pictured the amazing things you would someday own. Like the pony, the monster truck, and the free candy vending machine in your bedroom closet that was also encrusted in candy. Because you were extra.

The Reality

As an adult, you have these ideas too. But you also have the ability to make these ideas a reality. You can start that business, take that epic trip, buy that vacation home, or create your own Hamilton. (By this I mean your own Lin-Manuel Miranda-type masterpiece. Not your own ill-fated duel to the death on the Jersey shore, Snooki.)

Dreaming Vs. Doing

My list of imagined successes is long like Duk Dong, and growing every day. The dreaming is easy. The doing is the hard part. But it’s not as hard as you might think.

To make progress towards your life goals approach them the way I approach writing this blog.

Blog Jam

Throughout each day I accumulate ideas to write about and I add them to my list of posts to create. Today, there are several hundred topics on the list.

Pick One

However, when I sit down each morning to write I have to pick one idea to focus on. That idea is in the spotlight. It gets all of my time and attention.

I do all of the work I need to do in order to transform that idea into a real post. I invest my time and my energy. I mind all the details.

I create a headline, write the body copy, and add a key takeaway. I tag the post, list a category, then add a cover photo. I proofread it. Then I hit the publish button. (Fun Fact: When proofreading this post I found that the word ‘proofread’ was misspelled.)

Another One (#DJKhaled)

Through this process, I convert ideas into real posts, one at a time. In fact, this will be my 657th post. Tomorrow morning at 6:10 am I will be writing number 658.

Key Takeaway

You can make each of your hopes, dreams, and wishes a reality by concentrating on them one at a time. Give one idea your total focus and energy. Sweat the details. Take it all the way to completion. Then take on the next idea. Don’t take on more than one thing at a time. But make sure you always have one of your goals in the spotlight. That way you are always making progress. And you are transforming the things you want to do into the things you did.

If you know someone who could benefit from this message, please share it with them.

Do you make money from your writing?

My son Johann saw me writing in my office early this morning, as I do at least 5 days per week. Today Johann stopped and asked me, ‘Dad, do you make money from your writing?’ I paused for a moment. Then, instead of answering his question, I said, ‘Come back and ask me your question again when I am done writing. And bring me the broomstick of the Wicked Witch of The West. NOW GET OUT…’ (Ok, so half of that is true.)

The answer is not cut and dry.

The simplest answer is no, I don’t get paid to write this blog. I am not making it rain up in this URL. I don’t have advertisers, sponsors, or paid subscribers. In that respect, my blog writing is not a job. It is a volunteer activity. An elective.

Your Electives

However, I have found that what separates us from each other are our electives. The things that we undertake that we don’t have to do. The things that not everyone does. Those are often the things that make you different, interesting, and valuable to others. But not so different and interesting that the circus wants to add you to their Tent of Freaks.

Adding Value

What I am trying to do when I write my blog is provide value to others. I am trying to share insights, experiences, ideas, techniques, inspiration, motivation, positivity, or humor. By sharing these things I am creating a value-adding resource.

Universal Math

I believe in a very simple math equation. The value of your income is equal to the value of your contribution.

Income = Contribution

So if I add more value to the world, eventually, somehow, the world will add more value to me.

But there is more to my writing than that.

  1. It keeps me top of mind.
  2. It demonstrates relevant capabilities.
  3. It means more people know me.
  4. It helps expand and strengthen my network.
  5. It keeps me engaged with my clients, customers, friends, and family.
  6. It allows me to share my expertise.
  7. It makes me a thought leader.
  8. It makes great people think about joining my team.
  9. It helps my team think they are on a pretty good team with a leader who thinks about and cares about their wellbeing and happiness.
  10. My writing, if funny enough, may someday cause someone to blow milk out of their nose. This is the superpower I have always wanted. As in, ‘You saved us, Snarf Man! We never would have escaped if you hadn’t made that bad man laugh and blow his beverage out of his nose!’ My catchphrase would be, ‘Can I buy you a drink…?’

The Greatest Reward

Perhaps most importantly, as I write, I am learning. I am sharpening my thoughts, perspectives, and techniques. All of which makes me better and more capable in other areas of my work and personal life. This enables me to do better work for others. Which ultimately helps me make money. Sorry for the long answer, Johann.

Key Takeaway

The more you write and share your thoughts the more you will profit from it. The value may not come in direct cash payments. In fact, it probably won’t. It will come through the inevitable compensation you will receive for the value you created and shared with the world. It will come through your connections with others. Through your own learning and development. Through the awareness and positivity you generate. So keep writing. Or start writing. Be patient. But persistent. And good things will come your way.

*If you know someone who could benefit from this message, please share it with them.

Want to think more like an entrepreneur? I have the book for you.

I love books. They are like fertilizer for your brain. I like to read them and listen to them. I like to collect books and display them throughout my house. I like books that educate, inspire and entertain. And I just finished a great book that did all 3 of those things in one handy-dandy, hard-covered, Amazon-Prime-delivered package.

The 5-Day Turnaround

My great friend, former co-worker and serial (not cereal) entrepreneur, Jeff Hilimire, somehow stole enough time from his crowded calendar to author a book called The 5-Day Turnaround.

I’ll admit that when I first heard the title of the book I was quite skeptical. I mean, who needs 5 days to turn all the way around? I think the Earth itself only needs like 2 or 3 days to turn around, right?

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Five copies of The 5 Day Turnaround at Five Guys at 5:00 pm.

The Book

When I dug into the book I realized it wasn’t about slow-turning humans after all. It was about how to inspire established companies to think more like startups. And how to get corporate leaders to think and behave more like entrepreneurs.

I found this book fascinating. And highly relatable. Because 4 years ago I went from a very large, publicly held organization to a startup. My own startup. And as I launched my advertising and idea agency, The Weaponry, I noticed how different the 2 organizations were in their approach to, well, approaching things.

Comparing and Contrasting

The 5-Day Turnaround captures the mindset, speed and aggressiveness embodied in a startup, and contrasts it with the cautious, conservative nature of a well established company. The book is written as a fictional novel. Which means that the reader follows the story, and through ahh-smosis, picks up on all the important lessons learned by the story’s floundering corporate character, Matt.

The Pitch. And The Proposal.

The book really kicks into action after an ad agency pitch, when the potential client (Matt), tells the agency that they didn’t win the pitch because their ideas were so good and innovative that the conservative corporation didn’t have the chutzpah to implement them. Which meant the company was likely to choose a lamer agency instead.

However, the agency’s leader, Will, comes up with a daring plan to help Matt transform from a beaten down corporate dog into a daring, entrepreneurial leader within his large organization.

The story is a bit like the Fairy Godmother turning Cinderella into the belle of the ball. Only Cinderella was a cautious middle manager, who became an aggressive, entrepreneurial executive. And in this story Cinderella kept both of his Allen Edmonds wingtips on as he headed for home, at midnight, in his Tesla.

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At first I thought this said, ‘Always Lead White Porpoise!’ But it doesn’t.

The Lessons

The book is packed with relatable organization challenges. And Will teaches Matt how to overcome them all in just 5 days. Will does this using foundational fundamentals that help organizations and departments grow at startup speed. Which is only slightly slower than ludicrous speed. #wevegoneplaid

The book challenges the assumption that bad things will happen if you take a risk within a large organization. It walks through a worst case scenario to dispel the myth that bad things happen to people who stick their necks out. It encourages readers to become fearless in their thinking and actions. Which is a lesson that benefits everyone.

You Down With PVTV? (yeah you know me!)

The book walks through the importance of establishing your Purpose, Vision, Tenets and Values (PVTV). Which sounds like the local station in the Portland-Vancouver, WA metro area. It even guides you through a process to determine the PVTV for your organization or department. This alone is worth the read.

The book covers such important topics as:

  1. The Do Or Die Mindset
  2. Identifying the right and and wrong people for your organization, based on the PVTV. (I want my PVTV!)
  3. Moving Faster.
  4. Establishing Trust
  5. Embracing Failure.

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Here’s a great picture of Jeff and a whole pile of books he birthed himself. But I am fixated on the sign in the background that says, ‘Welcome to Igital Elights Anis.’

Who Is It For?

This book is great for any leader interested in thinking and acting more like an entrepreneur, even if you never plan to start your own business. The entrepreneurial mindset is confident, inspired and fast-acting (like Tinactin). Which leads to more success, because it creates more opportunities for success.

The 5-Day Turnaround is not just a book you read once. It becomes an easy-to-use reference book that you can pick up anytime for a quick hit of inspiration. It provides a series of valuable guideposts to keep you on course. Plus, it is a quick, easy and engaging read that flies by, allowing you to digest a lot of new information in a short time.

Personal Experience

I found a couple of other fun things in this book. A crazy, risk-taking example Jeff mentions in the book was inspired by a meeting Jeff and I had at Proctor & Gamble, that involved a surprise performance from an opera singer. It was weird, and fun, and memorable. #TakingRisks

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Pleasant Surprise

One of the really fun surprises at the end of this great read was that I found my name in the acknowledgements section. It was the first time I remember receiving a literary shout out. I think the major contribution I provided was simply encouraging Jeff to write the book in English, and number the pages, in order, starting with the smallest numbers.

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Don’t bail on this book before page 235. Or page 236 if you want to know what Qaadirah’s full last name is.

Thank You!

Thank for writing The 5-Day Turnaround Jeff. Thanks for sharing your insights, experiences and talent with the world. You have been a positive and motivational, and inspiration force for me and so many others. Now, you have inspired me to want to write my own book. I’m thinking of calling it The 4-Day Turnaround. Or maybe 6-Minute Abs.

*If you know someone who could benefit from this book, please share this post with them.

How to write more in less time.

I talk to people all the time who want to know how write a blog, podcast or book. A major writing project can seem attractive but intimidating. Because it isn’t easy to find time to write. You probably don’t have large empty spaces of time just waiting to be filled. Unless, of course, you live in a penitentiary or a nursing home.

Routine-ager

I have found that writing requires a regular routine. You have to find a time and an approach that work on a daily basis. My regular writing time is in the mornings between 6 and 7am.

Fast Draft Friday

Whether you are a regular writer already, or you are looking to get into a good habit, try adding a Fast Draft Friday to your routine. Fast Draft Friday or FDF helps you pump out several quick drafts to build on later.

person using inspire typewriter
Don’t use a typewriter unless you have too.

How It Works

I give myself a 10 minute max to write on a given topic. Then I save what I have written after 10 minutes, and start a draft of another topic. By the end of an hour I have a minimum of 6 new posts to come back to later.

This is important because publishing blog posts, podcasts, articles or editorials regularly can be hard. (It can also be hard to publish if you are irregular.) It is much easier to polish something you have already started than it is to create a great post from pixel dust. And for clarity, I mean polish, as in polish the silver, or polish off the donuts. Not Polish Sausage, Polish Festival or Lech Welesa.

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Lech Welesa, former President of Poland, endorses Fast Draft Friday.

Also, my writings get better with multiple drafts. The more times I go over them the cleaner and clearer they get. I am more likely to add a relevant quote, an interest-enhancing image and humor. All of which make the final product more enjoyable for the reader. So having a quick first draft of 6 or more posts created on one day has a positive impact on my blog brand for months.

Key Takeaway

The key to great writing is getting started. I currently have 252 drafts of new posts. But I started with zero. I got into a good routine, and now publish 3 posts per week. I get a little bit smarter about it all the time. You can do the same. Make today a Fast Draft Friday. You’ll be surprised by how much progress you can make in 1 hour.

Happy Friday!

*If you know someone who wants to write more, consider sharing this story with them.