I have been intrigued with Misogi Challenges since I was a teenager. Granted, back then, I didn’t know that they were called Misogi Challenges. I just called them Personal Challenges. Or Doing Hard Things. But I like the Japanese name for them better. Because it makes them sound more profound and official and less like a Hold-My-Beer stunt.
What the Miyagi is a Misogi Challenge?
A Misogi challenge is an annual event in which you take on a difficult personal challenge with a high probability of failure. You do this to push your personal limits, develop grit, resiliency, growth and confidence. It also provides good content for your social media network. Especially if your challenge is to step into a boxing ring with 57-year-old Rusted Mike Tyson.
My Misogi Challenges have included:
- Trying to break the New Hampshire state record in the discus within 8 months of ACL reconstruction surgery. (That was freaking hard.)
- Eating my lunch outside every weekday for an entire year. (I ate alone a lot in 2015.)
- Launching a business. (That’s how I started The Weaponry)
- Publishing a book (That’s how I wrote What Does Your Fortune Cookie Say?)
Misogi Challenge 2025
This year, I have given myself a bench press challenge.
For context, I first benched 300 pounds when I was 17 years old, during the summer after my junior year of high school.
My senior year in high school, I benched 335 pounds while recovering from the ACL reconstruction surgery mentioned above.
At the end of college, when I was 23, I put up 423 pounds when I weighed 211 pounds. 423 is an odd number for weight lifting. But I was using heavy-duty, 1.5-pound collars to secure the weight to the bar. And at 211 pounds of body weight, I counted every pound to see if I could double my body weight.
But that was nearly 30 years ago. That was back when Mike Tyson would have destroyed a social media influencer if such a thing existed.
My 2025 Misogi Challenge includes 4 different goals.
- Bench Press 300 pounds. This is a fun club to still be in 35 years after I first joined it.
- Bench Press 315 pounds. Everyone who lifts weights seriously knows that this is three 45-pound plates on each side of the bar. It’s a milestone for weightlifters. And it looks great on the bar. (But not so great if it is sitting on your chest.)
- Bench Press 335 pounds. I love the idea of still being as strong at 52 as I was at 18.
- Living to fight another day. I don’t want to push myself in a way that compromises my tomorrow. So I am listening to my body. And if it says, ‘Back off!‘ like those Yosemite Sam mud flaps, I will back off. You have to play the long game.
The Progress
Monday night at 9:15pm, I bench 295 pounds 4 times.
The week before, when I was fresher and lifted earlier in the day, I benched 290 pounds for 5 reps.

While these numbers are a far cry from where I was at my best, I have learned that the decades add to the degree of difficulty. I love that this challenge is pushing me to do hard things. When I was in my teens, 20s and 30s I never thought I would still be flirting with these kinds of numbers in my 50s. But then again, I also thought I would be bald.
I plan to share updates on my progress over the next month. I should attain the 300-pound goal next week. And I expect to peak by late July or August. And most importantly, I hope to live to fight another day. Because I have plenty more challenges yet to come.
It’s Your Turn
I encourage you to take on your own Misogi Challenge. They can help you accomplish great feats, like writing books, starting businesses and running marathons. They create exciting chapters of your life, which help make the story of your life more interesting. They push you to expand and redefine your personal limits. And they fan the flames of your competitive spirit.
Key Takeaway
Do hard things. Push yourself. Challenge yourself. A good Misogi Challenge, or difficult challenge by any other name, makes you feel alive. These challenge force your to keep growing. They stoke your competitiveness. They build your resilience and confidence. They help you live a more interesting life. And they help remind you that you can do hard things. Which means that when the hard things come your way, you know you can handle them. Because you’re a badass. And you choose to do hard things for fun.
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+For more of the best life lessons I have learned check out my book, What Does Your Fortune Cookie Say? from Ripples Media.And consider subscribing to Adam’s Good Newsletter.



















